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    TikTok has been recognized by TIME magazine as one of the 100 Most Influential Companies of 2023 for the second consecutive year. This is a great honor for TikTok, as it is among the most inspiring and innovative companies in the world. The platform brings together over 1 billion people worldwide to be entertained, learn, laugh, and discover something new.
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    TikTok and Candle Media have formed a strategic partnership in the United States to create premium content and branded entertainment. The partnership aims to leverage Candle Media's storytelling capabilities and provide opportunities for independent and underrepresented TikTok creators. Hello Sunshine, a media company acquired by Candle Media, will collaborate with TikTok to discover underrepresented authors from the #BookTok community and develop film, TV, and audio projects. TikTok will also sponsor Hello Sunshine's LitUp Writer Fellowship Program to support underrepresented women storytellers.
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    TikTok is proud to celebrate the brands and creators who have embraced creativity on our platform at this year's Cannes Lions International Festival of Creativity. With over one billion monthly users, TikTok is where communities gather, where entertainment, creativity, and culture collide, and where brands have a unique opportunity to be discovered and engage with their audiences. This article highlights the key concepts that contribute to the success of businesses on TikTok, including influencing culture, creating commerce opportunities, supporting creators, embracing technology, and innovating responsibly. The article also invites readers to visit TikTok's immersive space at the Carlton Hotel during the Cannes Lions festival.
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    Introducing TikTok Truths, a series providing accurate information about data collection and usage. This post addresses common claims and clarifies TikTok's practices regarding information collection, location services, keystrokes, face and voice data, camera and microphone access, and privacy and security measures.
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    TikTok collaborates with international creative music agency MassiveMusic to develop a unique sonic identity that embodies the sound of the global community and creative democracy. The sonic logo represents creativity, community, and entertainment, transcending generations and reinforcing TikTok's position as an inclusive and safe space. A recent global study shows that TikTok's sonic logo has helped reinforce brand awareness and affinity among the community. The sonic identity is one of the most recognized sonic logos this year, with TikTok achieving high recognition. The sonic identity continues to inspire and bring the global community closer together.
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    TikTok is honoring Pride Month by celebrating and recognizing the LGBTQIA+ community through their 2023 LGBTQ+ Visionary Voices list and Pride campaign. The list includes 15 LGBTQIA+ creators and small business owners who are using TikTok to educate, entertain, and advocate for the LGBTQIA+ community. The campaign aims to provide a safe and inspiring space for LGBTQ+ individuals to express themselves freely and embrace their identities fully. TikTok will also host various in-app initiatives, LIVE events, and special programming to amplify the voices of the LGBTQIA+ community.
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    TikTok has partnered with the New York Yankees and the YES Network to bring exclusive Yankees content to the platform. The partnership will enhance the fan experience by providing behind-the-scenes clips, player interviews, and more. TikTok will also be integrated into every Yankees game through in-Stadium branding and will be featured in YES Network broadcasts. Additionally, TikTok and the Yankees will host two TikTok Days at Yankee Stadium, offering exclusive merchandise and special moments for fans. This partnership allows the Yankees to connect with a younger demographic and grow interest in the team and the game of baseball.
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    TikTok's Commercial Music Library, with over one million songs and sounds, connects brands with music from emerging and established artists. It allows businesses to easily find music to soundtrack their content and engage new audiences. The library also offers the Artist Impact Program, enabling artists to monetize their music on TikTok and be discovered globally. TikTok's partnerships with music distributors and labels further support the music ecosystem. The success story of INJI highlights the exposure and opportunities provided by the Commercial Music Library for artists. TikTok is committed to connecting brands with the diverse TikTok music community.
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    TikTok has announced additional monetization features to help creators unlock real-world opportunities and grow their careers. These features include the Effect Creator Rewards and the Creativity Program Beta. The Effect Creator Rewards initiative offers a $6 million fund to creators in select regions, providing payments based on the engagement their effects receive from the community. The Creativity Program Beta aims to encourage creators to unleash their creativity, increase their revenue potential, and unlock exciting real-world opportunities. To be eligible for the program, creators must meet certain criteria such as having a minimum number of followers and views. TikTok prioritizes the safety of its community and ensures a welcoming environment for creativity and expression.
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    TikTok announces the launch of new initiatives aimed at promoting positive mental well-being, combating stigma, and providing support to the community. They are partnering with various organizations, donating ad credits, and hosting training sessions. TikTok is committed to working with the National Eating Disorders Association (NEDA) to raise awareness and provide resources for individuals and families affected by eating disorders. They are also launching a #MentalHealthAwareness hub and spotlighting 10 creators who promote mental health awareness. TikTok is dedicated to protecting the community and offers features to explore TikTok safely. They continue to support #MentalHealthAwareness through collaboration with mental health organizations, content creators, and the TikTok community.