Published on

TikTok ads tutorial step by step

TikTok Ads Tutorial Step by Step

TikTok ads are super hot right now, and not many business owners are utilizing them yet. In this guide, I'll walk you through how to run TikTok ads step-by-step in under 60 seconds.

Step 1: Create a TikTok Ad Account

The first step is to create a TikTok ad account. You can do this by visiting TikTok's official ad site and following the instructions to set up your business profile.

Step 2: Create a TikTok Ad Conversion Campaign

Next, you need to create a TikTok ad conversion campaign. This type of campaign is designed to help you get sales.

Step 3: Set Your Placements, Location, and Gender

  • Set your placements to only TikTok.
  • Set your location to the United States.
  • Set the gender to "no limit."

Step 4: Select the Closest Interest for Your Product

In the interest section, choose the category that closely relates to your product. This step will help target the right audience.

Step 5: Set Your Budget

Set your daily budget to a minimum of $ 20.

Step 6: Adjust Cost Cap

Your cost cap should be roughly half of your product's profit margin. For example, if your product sells for $ 20 and you source it for $ 5 on AliExpress, your cost cap should be around $ 10. If the campaign doesn't spend after a day, increase the cost cap by $ 1.

Step 7: Import Your Video Ad

Finally, import your video ad. The video you use is crucial in determining the success of your TikTok ad campaign. The easiest way to create a compelling video ad is by visiting TikTok's examples library to see how other successful videos are made. Once you're ready, publish your ad.

Keywords

  • TikTok ads
  • Ad conversion campaign
  • Ad placements
  • Budget setting
  • Cost cap
  • Video ad
  • TikTok examples library

FAQ

How do I create a TikTok ad account?

To create a TikTok ad account, visit TikTok's official ad site and follow the setup instructions to create your business profile.

What type of campaign should I create to get sales?

You should create a TikTok ad conversion campaign, which is specifically designed to drive sales.

What should I set my daily budget to?

Set your daily budget to a minimum of $ 20.

How do I determine my cost cap?

Your cost cap should be about half of your product's profit margin. For example, if a product sells for $ 20 and costs $ 5 to source, your cost cap should be around $ 10. If the ad doesn't spend after a day, increase the cost cap by $ 1.

How important is the video ad in my campaign?

The video ad is the most crucial element in your TikTok ad campaign. Use TikTok's examples library to understand how successful videos are made and tailor your ad accordingly.