Introducing the #NewMusic Search Hub on TikTok

TikTok has launched the #NewMusic Search Hub, a dedicated space for artists to showcase their new songs and for fans to discover new music. The hub highlights new releases and makes it easier for fans to explore the latest tracks from both emerging and established artists.

To celebrate the launch of #NewMusic, TikTok has partnered with Jonas Brothers and Miguel. Jonas Brothers have been making waves on TikTok, building anticipation for their new album and tour. Their single "Waffle House" has gained immense popularity, amassing over 1.1 billion views. Miguel, known for his hit singles 'Adorn' and 'All I Want Is You', has also been buzzing on TikTok with the revival of his 2011 hit 'Sure Thing'.

TikTok is a hub for music discovery, with the #NewMusic hashtag already accumulating over 18 billion views. Artists from around the world choose to share their latest singles first on TikTok, making it a go-to platform for new releases and previews. TikTok users love to use genre hashtags like #Rap, #ElectronicMusic, #LatinMusic, and #AltMusic to discover new music and connect with their favorite artists. These hashtags have helped emerging artists rise in the music industry.

Jonas Brothers expressed their excitement about connecting with fans and reaching new ones through TikTok. Paul Hourican, Global Head of Music Operations at TikTok, highlighted the launch of the #NewMusic Hub as a global discovery platform that celebrates artists of all genres and provides a new way for artists to connect with the TikTok community. This feature aims to inspire artist creativity, foster connections, and embrace the unique talents and passions of artists and fans worldwide.

If you're new to TikTok and want to explore #NewMusic, simply download the app for free via the Apple App Store, Google Play, or Amazon.