Introducing Follow Me: A Comprehensive Educational Program for Small and Medium-Sized Businesses on TikTok

Follow Me is a 6-week educational program aimed at helping small and medium-sized businesses (SMBs) harness the power of TikTok to achieve tangible results. The program runs from July 11 to August 19 and provides SMBs with valuable resources on how to get started on TikTok and elevate their small businesses to the next level.

Authentic storytelling is the key to achieving real results on TikTok. Small businesses play a vital role in the TikTok community, where they share their unique stories, promote their products and services, and take us behind the scenes as they grow their businesses. TikTok has had a positive impact on countless small businesses, with some even crediting it for helping them survive the darkest days of the pandemic.

To empower more small businesses to embrace TikTok, the Follow Me experience has been created. Small businesses can learn from Small Business Ambassadors, Cassie Sorensen and Jacob Zander, who will share their TikTok journeys and provide valuable tips on tapping into the power of community and entertainment to drive real business results.

Follow Me offers tailored learning roadmaps based on the goals of each participant. SMBs will receive a 6-week email series that outlines the best practices for running their first-ever TikTok campaign and integrating their brand's story into their videos. This includes a guide on setting up a free Business Account, access to the Creative Center for content inspiration, and insights into leveraging TikTok's Ads Manager and Promotion features.

Join the TikTok community and thrive with Follow Me. Any business can incorporate the diverse and creative formats available on TikTok into their marketing strategies to engage and connect with the massive audience base on the platform. Sign up for the Follow Me program today to learn more about TikTok and how it can benefit your small business.