- Published on
The Discover List 2022: Celebrating TikTok Creators Making a Positive Impact
The Discover List 2022: Celebrating TikTok Creators Making a Positive Impact
Our TikTok community represents diverse aspects of culture, including entertainment, food, fashion, art, and more. Our creators are the driving force behind emerging trends and innovative content creation. Today, we are excited to announce The Discover List 2022, our second annual global showcase of 50 incredible creators who are making a positive impact on TikTok and beyond. Similar to last year's inaugural list, this year's tastemakers and trendsetters are featured in five categories: Changemakers, Icons, Innovators, Foodies, and Originators.
The Discover List creators foster a global community on TikTok that celebrates creativity, discovery, and authentic expression. They entertain, shed light on important topics, educate, and inspire. Whether they are empowering others to learn something new, challenging viewers to try trending recipes, or inspiring their audience to join movements advocating for positive change, these creators have a significant impact on culture and society. Say hello to the game-changing creators of 2022 with #TheDiscoverList.
Below, you will find The Discover List 2022 creators who are inspiring audiences worldwide with their joyful and inventive content. If you want to learn more about each creator on this year's list, check out The Discover List 2022 Lookbook!
Changemakers
Changemakers are creators who speak up and advocate for others. They teach us something new and push themselves and others to learn and make the world a better place. Some of the Changemakers featured on The Discover List 2022 include Tasnim Ali from Rome, Italy, Auri Kananen from Finland, and Mamadou Ndiaye from New Jersey, USA.
Foodies
Foodies are creators who bring flavor to the For You feed. They create new recipes and teach their followers how to make incredible meals step-by-step. They are not just making food; they are designing masterpieces. Some of the Foodies featured on The Discover List 2022 include Abir El Saghir from West Bekaa, Lebanon, and Shereen Pavlides from New Jersey, USA.
Icons
Icons are creators who lead trends and are recognizable throughout the For You feed. They carve a path for content creators both on and off the platform. Some of the Icons featured on The Discover List 2022 include DeMarcus Montgomery from Illinois, USA, and Linh Barbie from Thu Duc City, Vietnam.
Innovators
Innovators bring a unique twist to content creation. They are pioneers in their fields and constantly push creative boundaries. Some of the Innovators featured on The Discover List 2022 include Adrian Bliss from London, United Kingdom, and Vika Bren from Israel.
Originators
Originators are the creators who start viral dances, sounds, aesthetics, and more. They are the culture. Some of the Originators featured on The Discover List 2022 include Jan Trejo from Mexico and Niana Guerrero from Manila, Philippines.
The Discover List honorees are making an impact on and off TikTok. They are shaking up the food industry, sparking change, and redefining what it means to be a Changemaker, Foodie, Innovator, Icon, or Originator. These creators drive culture and continue to transform digital entertainment. We can't wait to see what they do next.
The selection process for The Discover List 2022 creators was community-driven. Creators were nominated by our global community team based on their significant impact on the app, trendsetting abilities, and meaningful conversations sparked over the past year. Factors considered included video creations, views, account growth, likes, interactions with followers, and content that sparked conversations on and off TikTok.
Photo credit for all creator images for The Discover List 2022: TikTok/Angella Choe @angellachoe###