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The Year on TikTok: Top 100

The Year on TikTok: Top 100

The Year on TikTok: Top 100 highlights the success and impact of creators, communities, and trends on TikTok in 2020. Despite the challenges of the year, TikTok became a platform for laughter, storytelling, and connection. The rising stars, voices of change, top trends, and niche communities are showcased, demonstrating the diversity and creativity of the TikTok community. The report also previews the upcoming Year on TikTok for 2021, promising more magical moments on the platform.

Rising Stars

These are the creators who broke onto the scene with authentic, unique content and captured the hearts of viewers on and off TikTok.

  • Devon Rodriguez: A rising star known for his amazing portraits of people on the NY subway. He gained an impressive number of followers, from 20.5M to 236.7M in 2021.
  • Tabitha Brown: Her book, 'Feeding the Soul,' became a New York Times Best Seller, further expanding her fan base.

Voices of Change

These creators use their platforms to spread awareness for social causes, advocate for marginalized and underrepresented communities, and celebrate diverse cultures.

  • Taylor Cassidy: Featured on SiriusXM's 'TikTok Radio' music channel, she continues to educate the community on Black history.
  • Ebony & Denise Nunez: An iconic duo inspiring others while raising their child. They have been featured in top media outlets and recognized for their dedication to community.
  • Nabela Noor: Popularized 'quarantine vlogs' and focuses on creating content and brands that drive social change and advocate for marginalized communities.

The trends that gained popularity in 2020 have become part of our daily routines in 2021.

  • Whipped Coffee: Continues to be a trending beverage on TikTok, inspiring variations such as Whipped Lemonade and Whipped Strawberry Milk.
  • Quick and Easy Skincare Routine: Dermatologists share professional advice, making skincare even more popular.

Niche Communities

TikTok offers a tailored experience for each user, catering to a wide range of interests. Here are two niche communities that have become mainstays.

  • #WitchTok: Gained over 20.1B views, creators share tarot card readings, crystal recommendations, and other witchy favorites.
  • #ArtTikTok and TikTokArt: Growing in popularity with 2.3B and 9B views respectively, introducing new talent and providing a platform for unique expressions.

Stay tuned for this year's report on all the things that make TikTok such a magical place!

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