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48-Hour Shopify Dropshipping Challenge Using TikTok!

Introduction

In this article, we’ll go through a step-by-step account of a 48-hour Shopify dropshipping challenge executed using TikTok marketing. The process involves product selection, ad creation, supplier sourcing, and analyzing sales results.

Finding the Product

The first step was to find a suitable product. By scrolling through the Maya product research tool, I discovered an interesting item—a drum music instrument designed for children. This product aims to relax kids and reduce their screen time on tablets and phones. The ad for this product was demonstrating strong performance metrics, including 27,000 likes, 1,900 comments, and nearly 4,000 shares, indicating ongoing sales success.

Creating TikTok Ads

Next, I needed to create ads for this product. I chose to purchase the TikTok split testing package from Viral Ecom Ads, which included three TikTok ads suitable for the product. I also recommend their VIP membership, which, starting at $ 50 per month, provides 75% off ad packages with a 24-hour delivery. Many users have reported that these ads convert exceptionally well, making them a smart option for anyone running multiple product tests.

Sourcing a Supplier

After securing the ads, I searched for a reliable supplier. I found the drum instrument on SDrop Shipping, known for its wide range of products and an automated process. The price for this drum, including shipping, was £21.70, with an estimated shipping time of 9 to 15 days. Having connected my Shopify store to my SDrop Shipping account allowed me to push the product directly to my store and automate the fulfillment process, ensuring smooth order processing.

Setting Up the Store

With the ads and supplier details sorted, I created a product page on my Shopify store. I then set up my TikTok ads in the TikTok Ad Manager, targeting the UK, Ireland, and Denmark with a daily budget of £15. My audience focus was on parents, which aligned well with the product being marketed.

Results of the 48-Hour Challenge

After executing the TikTok ads, I evaluated the results:

  • On the first day, I recorded two sales, generating £97.96 in revenue.
  • The sales price for this product was set at £48, the same as competitors.
  • The cost of goods from SDrop Shipping was £21.70.

On the second day, I made one more sale, bringing in an additional £48.98.

Despite TikTok Ads Manager showing four conversions, I actually had three in total. Below is a summary of the total revenue for the 48-hour challenge:

  • Total Revenue: £146.94
  • Cost of Goods: £65.10
  • Ad Spend: £36.53
  • Net Profit: £45.31 (approximately $ 58)

For a 48-hour dropshipping challenge, earning almost $ 58 in profit is a commendable achievement!

If you enjoyed this article and wish to explore more, consider subscribing to the blog. Additionally, check out Viral Ecom Ads for your advertising needs and SDrop Shipping for reliable supplier options.

Keywords

  • Shopify
  • Dropshipping
  • TikTok
  • Viral Ecom Ads
  • SDrop Shipping
  • Product research
  • Automated fulfillment
  • Ad testing
  • E-commerce

FAQ

Q: What is dropshipping?
A: Dropshipping is a retail fulfillment method where a store doesn't keep the products it sells in stock. Instead, when the store sells a product, it purchases the item from a third party and has it shipped directly to the customer.

Q: How do I find winning products for dropshipping?
A: Product research tools like Maya can help identify trending products based on their performance metrics, such as likes, comments, and shares.

Q: What are TikTok ads, and how do they work for dropshipping?
A: TikTok ads are advertisements served on the TikTok platform that can help drive traffic to your dropshipping store. Utilizing creative video content can attract potential customers and encourage sales.

Q: What is the advantage of using an automated dropshipping supplier?
A: An automated dropshipping supplier streamlines the process of order fulfillment, tracking, and inventory management, allowing store owners to focus on marketing and customer engagement.

Q: How can I improve my dropshipping store’s profitability?
A: You can improve profitability by optimizing your ad campaigns, selecting trending products, and providing excellent customer service while managing your costs effectively.

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