- Published on
Use THESE PROVEN Strategies to Get Sales on Tiktok Shop
Introduction
So you've heard about TikTok Shop and how big of an opportunity selling on it is. But how do you actually sell products, and how can you actually get results? There are three main ways to sell your products through TikTok Shop. Let's break them down.
Method 1: Affiliate Marketing
Affiliate marketing is a robust way to reach an expansive audience. Here’s how you can utilize it:
- Reach Out to Affiliates: You can contact different affiliates through the Affiliates tab in the TikTok Shop backend.
- Make Products Available for Affiliates: This allows those with established audiences in your niche to sell your products for you.
- Incentives for Affiliates: Offer attractive incentives like higher commissions, free samples, or even paid promos. Better incentives encourage Affiliates to promote your products more.
- Effortless Payouts: TikTok handles all the calculations and payouts automatically.
This method leverages the power of affiliates to drive sales without any extra work on your end.
Method 2: Live Streaming
Live streaming can be an effective yet underutilized method for selling products. Here’s why it works:
- Gain Followers and Visibility: Live streaming can help you gain followers and increase the visibility of your shop.
- Showcase Products: Just going live and discussing the features and benefits of the product can drive sales.
- No Need to be a Sales Expert: Simply showcasing your product and explaining how it solves specific problems is often enough to get conversions.
People are crushing it with live streaming because TikTok is pushing this feature heavily right now.
Method 3: Product Videos
Creating engaging product videos is another powerful way to drive sales. Here’s how to do it:
- Create or Outsource Videos: Whether you do it yourself or use a UGC (User Generated Content) creator or apps like Join Brands, you must perfect your video content.
- Potential for Virality: Any video can go viral at any point, and you should be taking your swings at the plate.
- Improvement Over Time: You'll get better with each video as you learn what resonates with your target audience.
Quick Tip: Use Creatify AI
Creatify AI can help you create high-quality videos in seconds, complete with scripts, voiceovers, and transitions. This is especially useful for testing products quickly without investing much time and effort.
Bonus Method: Shop Tab on Profile Page
Utilize the shop section on your profile page to display all your available products. While it might not drive immediate sales:
- Build Brand Visibility: As your brand grows, the shop section will become a useful resource for repeat customers.
- Repeat Customers: Happy customers from previous purchases might check out your shop tab for more products.
Keyword
- Affiliate Marketing
- Live Streaming
- Product Videos
- Creatify AI
- TikTok Shop
- Incentives
- Shop Tab
- User Generated Content
FAQ
Q: How do I find affiliates on TikTok Shop? A: Navigate to the Affiliates tab in the TikTok Shop backend to browse and contact different affiliates.
Q: Do I need to be a salesperson to succeed with live streaming? A: You do not need to be a master salesman. Simply going live and showcasing your product's features and benefits can be enough to drive sales.
Q: What kind of incentives should I offer to affiliates? A: Higher commissions, free samples, and paid promos can be very effective in motivating affiliates to promote your products.
Q: Can I create product videos without having the actual product on hand? A: Yes, you can use Creatify AI to create high-quality videos using existing photos and videos from your listing without having the actual product on hand.
Q: What is the shop tab on TikTok? A: It's a section on your profile page where viewers can see all the products you have available. It's the second tab that looks like a little shopping bag.