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TikTok For Business: Beginner's Guide To TikTok Marketing!
Introduction
Introduction
Hey, I'm Jordana Grace, that British girl, and I'm here to show you how to grow your business on TikTok in three easy steps. You don't have to be a TikTok influencer to make TikTok a powerful business growth tool. Let's dive right in!
Step 1: Research
Use TikTok as a search tool. TikTok acts similarly to YouTube as a search engine and can help you find keywords to rank high in searches on both TikTok and Google.
How to Conduct Research
- Mobile over Desktop: Prefer using the mobile app over the desktop version for a richer experience.
- Other Searches for This: Scroll down to find more keywords and phrases your community is looking for on TikTok.
Step 2: Content Creation
Create videos around the search terms you identified in Step 1.
Scripting Tips
- Use Keywords Early: Use these keywords in the first sentence, title, and description box of your video.
- Subheaders: You can create a subheader with a key search term in your video's title.
- Hidden Keywords List: Type out the keywords in a list and hide it off-screen to help push your video to the top of the algorithm.
Step 3: Rinse and Repeat
This step involves reviewing your content and repeating successful strategies.
The One-Month Experiment
- Post Consistently: Post three to five videos a week for a month.
- Review Performance: At the end of the month, review which videos performed well and which didn't.
Repeat Success
- Focus on Popular Styles: Identify and recreate video styles that resonated with your audience.
- Build Trust: Establish a niche that your community trusts and looks forward to.
Conclusion
You're now equipped with a clear plan to use TikTok for your business. If you want to learn how to make great TikTok videos or even live-stream, check out the resources linked on screen. I'm Jordana Grace, and you can find more inspiration on my channel. There are also additional links and resources in the description to help you out. Thanks for watching!
Keywords
- TikTok
- Business Growth
- Marketing Strategy
- Keyword Research
- Content Creation
- Video Scripting
- Algorithm
- Video Performance
- Audience Engagement
FAQ
What makes TikTok a powerful tool for business growth?
TikTok acts as a search engine like YouTube, and with the right keyword strategy, you can rank high in searches both on TikTok and Google.
How can I find relevant keywords on TikTok?
Use the mobile app for better functionality and make use of the "Other searches for this" feature to find additional keywords and phrases.
How should I use keywords in my TikTok content?
Incorporate these keywords in your video’s first sentence, title, and description box. You can also create a subheader with another keyword.
What is the benefit of hiding a list of keywords off-screen?
Hiding a list of keywords off-screen can help push your video to the top of the algorithm.
How often should I post videos on TikTok?
Try posting three to five videos a week for a month, then review their performance to identify what works.
What should I do after identifying successful videos?
Focus on recreating the styles that were popular with your audience to build trust and engagement within your niche.