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the secret to going viral on tiktok - RAW GAME EP 17

Introduction

Welcome to another episode of Raw Game! We're back again, this time in Toronto, Canada, as we continue our World Tour. Before diving into the main topic of this video, I want to take a moment to express my immense gratitude for all the support you've shown so far—through likes, comments, and shares. It really keeps me motivated! For those curious or with questions, my DMs on Instagram are always open, and I respond to every inquiry with voice notes. You can find the link to my Instagram in the bio.

Now, let's get straight to the good stuff—today, we're discussing how to go viral on TikTok. So, what’s the secret? It might be more straightforward than you think.

Key Factors for Viral Success

  1. Watch Time: This is the foremost factor in determining if a video will go viral. Generally, the longer you can keep someone watching your video, the better. Aim for keeping viewers engaged for as much of the video as you can.

  2. Engagement: Likes and comments play a huge role in whether your video gets pushed out to more viewers. Aiming for at least 10% of your viewers to like your content is a solid target. For example, if your video gets 100,000 views, you would want about 10,000 likes.

Now, don't let complicated analytics stress you out! Forget about aiming for specific metrics like 75% watch time or memorizing detailed stats. It often complicates the creative process, which should ideally be spontaneous and free-flowing.

In fact, my own experience has shown me that some of my videos that went viral had low watch times and low engagement. The TikTok algorithm is unpredictable, and sometimes, it defies logic. You might not be able to pinpoint why one video soared while another tanked, and it's not worth obsessing over these metrics.

The Power of Quantity

If I could give you just one piece of advice, it would be this: the secret to going viral is quantity over quality. Yes, other platforms like Instagram might prioritize quality, but TikTok thrives on the sheer volume of content. The recommendation is to create and upload multiple videos daily—aim for six to twelve!

It won't take longer than 2 minutes to film, edit, and upload a video, so why overthink it? Instead, focus on diversifying your content. If you’ve made a good number of videos without garnering viral attention, consider pivoting your approach or account.

In essence, if you’ve produced around 100 videos without landing a viral one, it might be time to rethink your strategy.

Conclusion

To wrap things up, the secret to going viral on TikTok isn't about perfecting your videos, but rather consistently putting out content. Don’t get bogged down by analytics. Remember, the goal is to create, upload, and interact.

Thank you for tuning into this episode of Raw Game! As always, I'm here to help, so feel free to reach out through Instagram with any questions. I'm looking forward to the next episode, and I'll catch you guys soon!


Keywords

TikTok, viral, watch time, engagement, quantity over quality, social media, analytics, content creation.

FAQ

Q: What is the most important factor in going viral on TikTok?
A: The number one factor is watch time, meaning that the longer viewers stay engaged with your video, the more likely it is to go viral.

Q: How much engagement should I aim for?
A: Aim for at least 10% of your views to equate to likes. For example, if your video has 100,000 views, you should strive for 10,000 likes.

Q: Do I need to focus on analytics?
A: Not really! While watch time and engagement matter, getting stressed over complicated analytics can hinder your creative process.

Q: How many videos should I produce to improve my chances of going viral?
A: It’s recommended to upload six to twelve videos a day to help maximize your chances of going viral.

Q: What if I've made 100 videos but none went viral?
A: If you've not landed a viral video after 100 uploads, consider changing your approach or even the account you're using.