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How we can setup Tiktok Pixel/Tiktok Pixel Setup

How We Can Set Up TikTok Pixel/TikTok Pixel Setup

Introduction

In this guide, we'll go over steps for setting up a TikTok Pixel in a GST video. This guide aims to provide a comprehensive understanding of setting up and managing TikTok Pixels effectively.


Step-By-Step Guide

1. Accessing the Dashboard

First, navigate to Nazm's dashboard in your TikTok Ads account. After accessing the dashboard, you will see an interface, proceed as follows.

2. Setting Up Web Events

  1. Go to Tools and select Events.
  2. Click on Manage Web Events.
  3. Click on Setup Web Events, then proceed with the Manual Setup.
  4. Name your pixel and continue with the process.

3. Adding the Pixel Code to Your Store

  1. Copy the pixel code provided.
  2. Open your client's store and navigate to the themes section.
  3. Click on the three dots and select Edit Code.
  4. Search for the theme.liquid file and find the head tag.
  5. Paste the pixel code after pressing Enter a few times to create space.
  6. Click on Finish.

4. Configuring Events

  1. Go back to the Event Builder.
  2. Click on Add Events and opt for creating a new event.
  3. Install the required extension from Google Chrome and refresh your page.
  4. Select the event type and add the image URL.
  5. Ensure the tracking is set for when the order is placed, by customizing the thank you or confirmation URL.

5. Verifying the Pixel Setup

  1. Go to your TikTok dashboard.
  2. Click on Create to start setting up a new campaign.
  3. Verify that the pixel has started receiving data and is active.

Conclusion

Setting up TikTok Pixels effectively can vastly improve tracking and optimization for your marketing campaigns. Ensure to regularly monitor pixel activity and update any changes as necessary.


Keywords

  • TikTok Ads
  • Web Events
  • Event Builder
  • Pixel Code
  • Theme Liquid
  • Event Tracking
  • Google Chrome Extension
  • Campaign Setup

FAQ

Q: How do I access Nazm's dashboard? A: Log in to your TikTok Ads account and navigate to the dashboard section.

Q: What should I do if I don't want to use a pre-created store? A: If there's already a client store created, skip the setup of a new store and proceed with configuring events.

Q: How do I add the pixel code to my client's store? A: Navigate to the themes section of your store, click on "Edit Code," find the theme.liquid file, locate the head tag, and paste the pixel code there.

Q: How do I verify that my pixel is working? A: You can verify it by going to the TikTok dashboard, clicking on Create, and checking if your pixel shows recent activities.

Q: What is the purpose of configuring events in the Event Builder? A: Configuring events helps track specific user actions on your website, such as placing orders or any other conversion goals.