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How To Setup TikTok Ads in 2023! *TESTING STRATEGY + SCALING METHOD* - Shopify Dropshipping

How To Setup TikTok Ads in 2023! TESTING STRATEGY + SCALING METHOD - Shopify Dropshipping

If you're new to TikTok ads and feeling lost or you've been struggling to see profitable returns on your campaigns like many dropshippers, you've come to the right place. In this article, I am going to show you how to set up your TikTok ad campaigns the right way in 2023 through step-by-step guidance. I'll reveal the best methods on how to launch a testing campaign that nobody talks about and how to scale up using a special strategy called The TikTok Ads Glitch Method. These strategies will help you unlock incredibly low one-dollar CPMs and 10-cent CPCs on your TikTok ad account. Unlike most YouTubers that only discuss strategies without showing any results, I'm actually going to spend thousands of dollars during this episode on my TikTok ads so you can see how effective my testing strategy and the TikTok Ads Glitch Method really are.

Getting Started

My goal is to make ten thousand dollars in two weeks selling a heated eyelash curler while documenting every step of the journey. If you haven't seen the previous episodes, I highly recommend watching them to see how I arrived at this point. Now, it's time to actually set up and scale the TikTok ad campaigns for this product.

The TikTok Ads Testing Strategy

Step 1: Setting Up a New Ad Account

  • Sign up for a TikTok ad account using the link in the description.
  • Top up your balance using the manual payment method to avoid spending issues.

Step 2: Creating the Testing Campaign

  • Create a campaign with the following criteria:
    • Choose custom mode and website conversions.
    • Rename your campaign to "warm-up campaign."
    • Complete payment as your optimization event.
    • Select TikTok-only placements.
    • Turn on Automated Creative Optimization.
    • Choose U.S. only with English language and female demographics (ages 18-55+).
    • Leave interests and behaviors empty.
    • Set a $ 250 per day budget (or lower if on a tight budget).

Step 3: Creating the Warm-Up Campaign

  • Upload six creatives (3 from Dropify ads and 3 edited videos).
  • Optimize your ads by achieving 50 conversions in a single ad group.
  • Analyze the performance of different creatives to discover which ad performs best.

Results of the Testing Campaign

After five days:

  • Reached 50 conversions.
  • CPM: $ 13
  • CPC: $ 0.57
  • CPA: $ 23
  • Revenue: $ 2,848

The TikTok Ads Glitch Method

Step 1: Understanding the Glitch Method

  • Scales with a black hat strategy to get very cheap CPMs and CPCs.
  • Document the entire setup through the Discord VIP community.

Step 2: Setting Up the Glitch Campaigns

  • Create a glitch method Excel file to upload into TikTok.
  • Start with six glitch campaigns, each with a $ 50 budget.

Step 3: Running and Optimizing Glitch Campaigns

  • Monitor and adjust the campaigns for best performance.
  • Achieve CPMs as low as $ 1.
  • Analyze traffic spikes to understand campaign effectiveness.

Scaling Up and Final Results

  • Revenue achieved: Over $ 11,000 in two weeks.
  • Expenses: $ 2,585 on TikTok ads, $ 1,489.88 on product costs.
  • Profit: $ 7,124.82 with a 63% profit margin.

Keywords

  • TikTok Ads
  • Dropshipping
  • Glitch Method
  • Warm-Up Campaign
  • Testing Strategy
  • CPM
  • CPC
  • Conversion

FAQ

Q1: What is the TikTok Ads Glitch Method?

  • The TikTok Ads Glitch Method is a black hat strategy that allows you to get very cheap CPMs and CPCs by exploiting specific algorithms in TikTok's ad platform.

Q2: How do you warm up a TikTok ad account?

  • You warm up a TikTok ad account by running a campaign focused on a single ad group to achieve 50 conversions, which helps the platform's algorithm learn and optimize delivery.

Q3: Is it better to use manual or automatic payments for TikTok ads?

  • It is better to use manual payments as it tends to avoid spending issues common with automatic payments.

Q4: How much should I set my budget for the warm-up campaign?

  • A good starting budget is $ 250 per day, but if you're on a tight budget, you can set it lower.

Q5: Which demographics should I target for my TikTok ad campaign?

  • The demographics depend on your product, but in the example, the target was U.S. females aged 18-55+.

Q6: How effective is Automated Creative Optimization?

  • Automated Creative Optimization is crucial for the warm-up strategy as it helps in finding the best-performing creatives faster.

Q7: What are the average CPM and CPC rates after using the glitch method?

  • After using the glitch method, you can achieve CPMs as low as $ 1 and CPCs as low as $ 0.10.

Feel free to join the VIP Discord Community to access detailed courses and stay up to date with the latest dropshipping methods. Thank you for reading!

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