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How to Run TikTok Ads in Nigeria: Target Local and International Audiences & Boost Your Brand!
Introduction
Are you in Nigeria and looking to run ads on TikTok without the hassles of dollar cards or international payment methods? If that's the case, you're in the right place! In this guide, I’ll show you how to run TikTok ads using your Nigerian ATM card and reach a wider audience with ease.
Step 1: Setup Your Account
Before we dive into the ad creation process, ensure that your TikTok account is switched to a Business Account. This is crucial for accessing the advertising tools you need.
Navigate to Account Settings:
- Open TikTok and tap the three lines in the top right corner.
- Go to Settings and Privacy.
- Select Account.
Switch to Business Account:
- If you are currently on a personal account, you will see an option to switch to a Business Account. Follow the prompts to complete this.
Step 2: Access TikTok Studio
Once your account is set up as a business, proceed to:
- Tap on TikTok Studio in the account settings.
- Scroll down and find Promote under the tools section.
Step 3: Create Your Ad
Now that you're in the promote section, follow these steps to create your ad:
Select Your Goal: You'll be prompted to choose a goal - e.g., boosting video views or getting sales. For this guide, we’ll select More Video Views.
Select Your Content: Choose a video from your TikTok post library that you wish to use for the ad. Make sure this video has already been posted.
Set Your Landing Page: You will need a landing page to direct viewers. This could be a link to your website or a video on YouTube. Copy the link and paste it in the designated area.
Select Call-To-Action: Choose an appropriate call-to-action like "Watch More," "Shop Now," etc. For our purpose, let's go with "Watch More".
Step 4: Define Your Audience
In this section, select your desired audience preferences:
You can customize your audience by gender, age, and interests. For example, if you want to promote music, you might select "News and Entertainment" under interests.
Save your selections once you're done.
Step 5: Set Budget and Duration
Choose your budget and the duration for which you want the ad to run. You can opt for a low budget to start; in this case, let’s select ₦990 for a 1 or 2-day promotion.
You will be required to recharge your TikTok account with coins to run ads. Make sure you've linked your Nigerian ATM card to purchase coins.
Complete the payment process to finalize your ad setup.
Step 6: Monitor Your Ad
After setting up and paying for your ad, TikTok will review it. You will receive a notification when the ad goes live.
To check the status of your ad:
- Go to TikTok Studio again and click on Promote to access your dashboard.
- You’ll see the performance metrics like views, watch time, and audience interactions.
Conclusion
By following these steps, you can effectively run ads on TikTok that target both local and international audiences using your Nigerian ATM card. This platform holds great potential for increasing brand awareness and engaging with a larger audience.
If you have any questions or need further assistance, feel free to leave a comment, and don't forget to subscribe for more insightful content.
Keywords
- TikTok Ads
- Nigeria
- Run Ads
- Business Account
- Promote
- Audience Targeting
- Landing Page
- ATM Card Payment
- Video Views
FAQ
Do I need a dollar card to run TikTok ads in Nigeria?
- No, you can use your Nigerian ATM card to make payments.
How do I switch to a business account on TikTok?
- Go to Settings and Privacy, then Account settings to switch to a Business Account.
What type of content can I promote?
- You can promote any video that's already been posted on your TikTok account.
How can I monitor the performance of my ads?
- You can check the performance metrics in TikTok Studio under the Promote section.
Can I target specific demographics with my ads?
- Yes, you can customize your audience based on gender, age, and interests.