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How to install TikTok pixel on Shopify | Complete Method | Step by Step( Urdu/Hindi)| Huzaifa Naseer

How to Install TikTok Pixel on Shopify | Complete Method | Step by Step (Urdu/Hindi) | Huzaifa Naseer

In today's guide, I will walk you through the process of connecting your TikTok pixel to your Shopify store. Follow the steps below to set up your pixel and begin tracking website events effectively.

Step 1: Accessing Your Tools and Events

  1. Navigate to Events Manager: Go to your tools and select 'Events'. This is crucial for tracking website events.

  2. Create New Events: Log in and create new events within your Shopify website.

Step 2: Setting Up the Pixel

  1. Menu Setup: Go to the menu setup and proceed to the next page. Add your pixel name, and continue to the next setup steps.

  2. Create Pixel: Follow the instructions to create your pixel. This part might be lengthy and requires applying templates.

Step 3: Select Custom Code and Events

  1. Choose Options: Select the 'Custom Code' and 'Events Period' options. Turn on 'Automatic Advance Matching' for better customer tracking.

Step 4: Insert Pixel Code in Shopify

  1. View Instructions: Go to the 'View Instructions' section where your pixel code will be displayed. Copy the pixel code.

  2. Insert Code into Shopify:

    • Go to your Shopify online store and click on 'Themes'.
    • Navigate to your theme's code editor.
    • Locate the appropriate section in the code and press 'Enter' twice.
    • Paste your pixel code where indicated. If you have not pasted a pixel code before, skip this step.

  3. Settings & Checkout:

    • In Shopify, go to 'Settings' then 'Check Out'.
    • Scroll down to locate an area for adding custom scripts and paste your pixel code here.

Step 5: Event Tracking Setup

  1. Event Filters:

    • Use the 'Events Builder' to create several key events like 'View Content', 'Add to Cart', and 'Complete Payment'.
    • Add the event of viewing content by entering the collection slug.
    • Similarly, add 'Add to Cart’ and 'Complete Payment' events.

  2. Final Steps: Proceed to 'Continue' and ensure that all events are tracked properly.

Conclusion

After completing these steps, your TikTok pixel will be effectively connected to your Shopify store. You can now track customer interactions, including views, adds to cart, and completed payments, directly through TikTok's toolset.

Keywords

  • TikTok Pixel
  • Shopify Integration
  • Event Tracking
  • Custom Code
  • Automatic Advance Matching
  • Pixel Code
  • View Instructions
  • Event Filters
  • Check Out
  • Huzaifa Naseer

FAQ

Q1: Why do I need to connect TikTok Pixel to my Shopify store?

A1: Connecting TikTok Pixel to your Shopify store allows you to track and analyze customer interactions on your website, enhancing your ad targeting and marketing strategies.

Q2: What is the 'Automatic Advance Matching' feature?

A2: 'Automatic Advance Matching' scans customer data automatically, improving the accuracy and effectiveness of your ad tracking.

Q3: Where do I find my Pixel code?

A3: The Pixel code is available under the 'View Instructions' section in your events setup on TikTok.

Q4: What are 'Event Filters' in TikTok Pixel setup?

A4: 'Event Filters' let you define and track specific customer actions like content views, adds to cart, and payments, providing critical insights into customer behavior.

Q5: How do I add the pixel code to my Shopify store?

A5: You add the pixel code by navigating to your Shopify theme's code editor and placing the code in the appropriate section specified for tracking scripts.

Q6: Can I skip adding events like 'View Content' or 'Add to Cart'?

A6: While you can skip these, it's recommended to include them to gain comprehensive data on customer interactions, which can significantly aid in optimizing your marketing efforts.

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