How not to get banned on Facebook ads (meta)

Introduction

Hello, beautiful people! Today, I want to share some lessons I've learned while running my business, particularly regarding Facebook (Meta) ads in the beauty niche. This journey has been a learning experience, especially when my ads kept getting banned. So, let's dive right into it and see how we can avoid these pitfalls.

Finding the Right Product

I found a fantastic skincare product that performed well on TikTok, but I thought it had potential on Facebook. There were minimal competitors—only one major player—so I saw an opportunity to squeeze into the market. During a family vacation, I worked a couple of hours a day to build the website and create ads, even though it was tough to focus. By the end of the vacation, I had nine great ads and a well-built website ready to go.

The Meta Roadblock

Day one of my ads going live was a disaster. My Meta ad account got disabled twice. I was upset and confused, as I didn't receive any notifications about ad approvals or rejections. I soon found out why—comparing images (before and after) and making bold claims are against Meta's policies.

Lessons Learned

No Comparisons: Facebook doesn't allow before-and-after transformations.
Website Copy: Make sure your website's copy does not include bold claims or terms like "clinically proven." Just stick to the benefits.
Review and Edit: Sometimes, a minor edit can get your ads approved. Cutting questionable parts out of your videos can make a significant difference.

Despite these setbacks, I reviewed my approach and made the necessary adjustments, only to hit another snag—Meta requires a text message verification, but I had no cell service.

Pivot to TikTok

With Meta temporarily out of the picture, I shifted my focus to TikTok. All my ads were accepted without issue, and they'll be running starting tomorrow at 6:00 a.m. However, I believe Meta holds better potential for this product, primarily because fewer people are targeting it there compared to TikTok.

The Bigger Picture

In the world of e-commerce and drop shipping, it's all about testing. You won't know what works until you try it. Sometimes, this means spending money. It's essential to sustain an income stream whether it's from a job or another hustle.

I often hear people asking if $ 500 is enough to start. The answer is no if that's all you have. You need consistent income, even if it's a small amount, to keep testing and finding what works.

Final Thoughts

In conclusion, I'll keep pushing and adapting. Avoiding Meta bans in the beauty niche requires smart strategies and careful planning. I'm excited for the future and confident that my efforts will pay off. Persistence and the right mindset are key.

Thank you for following along, and I hope you found this update helpful. If you did, please share, like, subscribe, and comment. Let's keep working hard and I'll see you at the top!

Keyword

Facebook ads
Meta bans
Beauty niche
Skincare product
TikTok ads
E-commerce
Drop shipping
Testing
Ad approval
Website copy

FAQ

Q: Why did your Facebook ads get banned?

A: My ads were banned because they showed before-and-after transformations and included bold claims, which are against Facebook's ad policies.

Q: What kind of product are you selling?

A: It's a skincare product in the beauty niche that performed well on TikTok.

Q: How did you adjust your strategy after the bans?

A: I edited my ads by cutting out parts that might have caused the bans and ensured my website copy didn’t contain bold claims.

Q: Why did you shift to TikTok ads?

A: After facing multiple issues with Facebook, I shifted to TikTok because my ads were accepted without any issues.

Q: What's your main takeaway from this experience?

A: The key takeaway is that e-commerce and drop shipping require constant testing. You need to adapt and continue refining your approach based on what works and what doesn't.

Q: What advice do you have for someone starting with $ 500?

A: Ensure you have a steady income stream even if it's small. A single pool of money won't suffice; you need continuous cash flow for ongoing testing.