LIVE Campaign Set Up That Converts Like Crazy: 9-Figure Google Ads Secrets

Introduction

Hello everyone, and welcome to our live session on campaign setup that converts like crazy! Today, we'll explore high-performing campaigns essential for getting sign-ups and driving sales. I'll also share some exciting gifts at the end of the session, along with a Q&A segment, so stay tuned because you won't want to miss out on anything we have in store!

Upcoming Webinars

Before we get started, here’s a glimpse of our upcoming webinars:

Ads That Convert Like Crazy: December 30th, or as I like to call it, New Year's Eve Eve
Keywords That Convert Like Crazy: January 6th
Landing Pages That Convert Like Crazy: January 13th

The Power of Google Ads

When it comes to Google Ads, the possibility for returns is tremendous. For example, I’ve run a real estate campaign that delivered leads at just $ 1.11 each. Given that the average commission in my market is around $ 10,000, the returns are phenomenal—every dollar spent can yield significantly more.

In another example, running a campaign since late 2017 gave me an 18x return on investment—$ 265 transformed into over $ 500,000. It begs the question: if you had a money machine that returned $ 18.70 for every dollar you invested, what would you do?

Setting Up High-Converting Campaigns

It’s critical to understand that keyword research plays a foundational role in the success of your campaign. I typically focus on high keyword search volume and low competition when selecting keywords to target. By using a unique strategy—such as targeting keywords related to Zillow, a popular real estate platform—I can capture traffic from potential clients seeking property information.

Step-By-Step Campaign Creation

Start a New Campaign: Access your Google Ads dashboard and either click "New Campaign" or use the "+" button.
Select Your Objective: Choose "Leads" as the objective for a real estate campaign.
Choose Campaign Type: Opt for a "Search Campaign," which targets text ads based on user searches on Google.
Set Up Your Budget and Bidding: I recommend starting with a budget that allows for clicks rather than conversions at the onset. This way, you can determine which keywords and ads resonate with your audience.
Ad Creation: Create compelling ad copy using a strategy-focused approach. Highlight your unique selling proposition. I leverage a custom ad-building tool that generates ideas based on effective prompt patterns.
Optimizing Ads: Utilize high-engagement assets—like compelling headlines and site links—to encourage clicks and improve click-through rates.
Launch Campaign: Set your campaign live and monitor its performance closely. Optimization will be ongoing based on the data and engagement.

The Right Tools and Community

I also utilize Google Ads' various tools to monitor and tweak campaigns based on performance. Engaging with a community of like-minded marketers through platforms like School.com helps immensely. Here, you'll find a master class, a campaign audit library, and periodic Q&A sessions, along with access to cheat sheets and ad credits.

Special Offers

For those interested, we have a special offer: joining our paid community offers tons of value, including an ad credit of up to $ 3,600, campaign audits, and direct access to Q&A calls.

Conclusion

In summary, the key ingredients to a successful Google Ads campaign encompass thorough keyword research, targeting high traffic with low competition, strategic ad copy, and ongoing optimization. The potential for returns is substantial and can transform your business trajectory when executed correctly.

Keyword

Google Ads, campaign setup, ad copy, keyword research, conversions, leads, real estate, ad budget, site links, Q&A, community.

FAQ

Q1: Do I need a website before starting a Google Ads campaign?
A: Yes, you need a legitimate website to capture leads from your ads. A good landing page is essential.

Q2: How often should I update my keywords?
A: Focus on research and refining keywords when necessary; this should be ongoing as you start to understand what works.

Q3: What budget do I need to start a campaign?
A: A common starting budget for real estate is around $ 1,000 for optimal results; however, you can start with $ 500 if that’s your limit.

Q4: How quickly can I expect leads from a new Google Ads account?
A: Typically, leads start coming in within the first week or two of launching your campaign.

Q5: What is the importance of site links in ads?
A: Site links enhance the ad visibility and generally improve the click-through rate by showing additional relevant content to users.

Feel free to reach out with more questions or to join our community for exclusive resources!