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How I used Pinterest marketing, search engine optimization and TikTok to 5x my income, selling

Introduction

In the world of online business, staying relevant and effective is crucial. I experienced a major turnaround when I decided to pivot my marketing strategy, resulting in a significant increase in my income from £1,200 to £6,500 in just three months. This transformation began with a bold decision: I deleted the app we’ll call "the other app," which had been draining my energy and fostering burnout.

The Burnout and the Shift

I had been spending an average of 2.5 hours daily on that app, feeling stuck in a cycle of comparison while witnessing low engagement and minimal views. My business was suffering, and I knew something had to change. Rather than allowing that app to dictate my efforts, I redirected my energy towards two platforms: TikTok and Pinterest.

For the past three months, I have devoted my time to these platforms to drive traffic to my website, promote my courses, and attract new clients. I can genuinely say I do not miss the other app one bit.

Building Community on TikTok

On TikTok, I focused on building a community, going live, and creating engaging content that resonated with my audience. This allowed me to connect in real-time with potential clients and foster a sense of belonging among my followers. The interactive nature of TikTok has been instrumental in driving engagement and trust.

Harnessing the Power of Pinterest

Parallel to my TikTok efforts, I turned to Pinterest—a platform that has always been a reliable ally in my business. Throughout the years, whenever I faced slow months, I would remind myself how grateful I was for Pinterest. I applied a strategy that integrates strong keyword usage and SEO practices to attract cold traffic directly into my email funnels.

By repurposing the content from TikTok for Pinterest, I created a seamless marketing strategy that effectively draws in new clients, while ensuring that I remain energized and passionate about my work. Pinterest and TikTok have proven to be a perfect match for my marketing approach.

The Combined Strategy

The combination of these two platforms, paired with my robust email marketing, has led me to what I believe to be the perfect holistic marketing strategy. It allows me to connect with my audience in various ways without overwhelming myself—a true chef's kiss moment for my business growth.

If you're looking to leverage Pinterest to grow your business, check out my "Get Paid on Pinterest" bundle via the link in my bio. Plus, keep an eye out for an upcoming special offer where I'll be teaching the best strategies for both Pinterest and TikTok, a course that promises to be unlike anything you've seen before!


Keywords

  • Pinterest marketing
  • Search engine optimization (SEO)
  • TikTok
  • Business growth
  • Email funnels
  • Community building
  • Marketing strategy
  • Content repurposing

FAQ

Q: How did you go from £1,200 to £6,500 in income?
A: By shifting my focus from a less effective app to utilizing platforms like TikTok and Pinterest, which helped me attract more clients and drive traffic.

Q: Why did you stop using the other app?
A: I faced burnout, low engagement, and low views on that app. It was affecting my business negatively, prompting me to explore channels with better potential.

Q: What strategies did you use on TikTok?
A: I focused on building a community, going live, and creating content that engaged my audience effectively.

Q: How did Pinterest fit into your strategy?
A: I leveraged my existing Pinterest expertise, focusing on using strong keywords and SEO to attract cold traffic to my email marketing funnels, which was instrumental in my business success.

Q: What can I learn from your experience?
A: You can learn how to create a holistic marketing strategy that combines multiple platforms and techniques to optimize your business growth without overwhelming yourself.