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How I Make Viral UGC Ads Using AI In 2024 | Shopify Dropshipping

Introduction

In today's digital landscape, creating engaging User-Generated Content (UGC) video ads has never been easier. With advanced AI tools like Arc Ads, you can craft viral video ads from scratch, eliminating the need for physical products or collaborating with influencers. In this guide, I'll walk you through my process for generating UGC ads using AI in 2024, all while pulling from proven scripts of successful brands.

The Process

To kick things off, understanding that Dropshipping is simplicity itself in 2024 is crucial. You can leverage scriptwriting from established brands that have invested heavily in their marketing teams. Here’s how I create eye-catching UGC ads:

Step 1: Sourcing a Proven Script

  1. Find Competitors: Look for brands that are thriving in your niche. These brands have likely spent a significant amount of resources to develop compelling scripts.
  2. Analyze Their Ads: Access their ad library and scroll to ads that have been running for a week or more to discover successful scripts.
  3. Reformat the Script: Use these scripts as the foundation for your own UGC video ad.

For instance, I discovered a successful ad from a brand that sells laser removal devices, which motivated me to borrow their script and adapt it for my product.

Step 2: Generating the Video

  1. AI Voiceover Tools: Although I initially used Eleven Labs to generate voiceovers, I discovered that Arc Ads allows you to input scripts directly, simplifying the process.
  2. Select Your Actor: Choose an AI actor that represents your target customer demographic. The actor should resonate with your audience, ensuring relatability.
  3. Generate the Video: Once the script is finalized and the actor is selected, I generate my video through Arc Ads. Be patient, as the rendering time can take up to 45 minutes.

While waiting, I also recommend utilizing AI-generated content that you've previously created for reference.

Step 3: Video Editing in CapCut

Once I have the generated video, I dive into video editing:

  1. Stitching Together Clips: Use CapCut to combine the AI-generated UGC content with your existing footage. Incorporate B-roll clips of the product into scenes where the AI actor mentions features or benefits.
  2. Enhance Authenticity: By layering the AI footage with clips from real users or professional shoots, the final product becomes more believable. You can bring in popular effects like green screen or background removal for a polished look.
  3. Finish Your Ad: After finishing the video, I ensure it flows seamlessly, presenting an authentic UGC experience.

Result: A Finished Product

In no time, I've created a high-converting UGC video ad without spending on influencer collaborations or waiting weeks for content creation. In just about 30 minutes, I leveraged established marketing scripts, AI voice technology, and video editing tools to generate compelling ad content.

Keyword

Keywords: AI UGC, video ads, Arc Ads, Shopify Dropshipping, scriptwriting, Eleven Labs, CapCut, e-commerce, influencer marketing, green screen effect, B-roll, viral marketing.

FAQ

Q: What is UGC?
A: User-Generated Content (UGC) refers to any form of content created by users or consumers rather than brands to enhance authenticity and connection.

Q: How do I find effective scripts for my ads?
A: You can find effective scripts by researching established competitors in your niche and browsing their ad libraries for successfully running advertisements.

Q: Is Arc Ads a free tool?
A: As of the current date, Arc Ads offers various pricing plans, but it’s best to check their website for the latest information on features and costs.

Q: Can I use AI-generated videos directly as ads?
A: While you can use them, it’s recommended to creatively blend the AI-generated clips with other footage to enhance authenticity and engagement.

Q: How long does it take to generate a video using Arc Ads?
A: Generating a video can take up to 45 minutes depending on various factors including the length and complexity of the script.

By following these steps and utilizing AI tools, creating viral UGC ads has become straightforward, allowing anyone to thrive in the e-commerce space. With minimal investment of time and resources, you can produce compelling content that resonates with your audience.