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Here's What My Business Strategy Will Be If TikTok Got Banned | Stone Fredrickson

Introduction

If TikTok were to be completely wiped from the US, the worst-case scenario would require me to shut off the TikTok side of my business entirely. This situation would compel me to start from the ground up like I did with my TikTok business, but this time across other platforms. I would have to reduce my prices and actively pursue clients, over-deliver results, and gather testimonials and referrals. Gradually, I would increase my prices.

This approach is crucial for anyone listening or watching who is considering starting a social media business or a business centered around their TikTok audience. You will have to start from scratch. Word of mouth is the best form of marketing, and the only way to generate positive word of mouth is by providing value, delivering results, and solving problems in ways that meet people's needs.

In summary, starting from zero on new platforms involves:

  1. Price Adjustment: Lower initial prices to attract clients.
  2. Client Acquisition: Actively seeking out and securing new clients.
  3. Over-delivering: Providing exceptional results to clients.
  4. Gathering Feedback: Collecting testimonials and referrals to build credibility.
  5. Gradual Price Increase: Slowly raising prices as you establish a reputation.

By following these steps, one can ensure the continuity and success of their business, even if a major platform like TikTok were to disappear.


Keywords

  • TikTok ban
  • Business strategy
  • Client acquisition
  • Social media business
  • Over-delivering results
  • Testimonials
  • Referrals
  • Price adjustment

FAQ

Q1: What should I do if TikTok gets banned and I rely on it for my business?

If TikTok gets banned, start by shifting your focus to other platforms. Lower your prices to attract clients, provide exceptional results, gather testimonials, and gradually increase your prices as you build your reputation.

Q2: How can I effectively market my social media business without TikTok?

Word of mouth is the most effective form of marketing. By delivering value and solving problems for your clients, you generate positive word of mouth, which helps in attracting more clients and establishing credibility.

Q3: What is the importance of over-delivering results in building a business?

Over-delivering results is crucial for collecting positive testimonials and referrals. These help in building a strong reputation, which in turn allows for gradual price increases and sustained business growth.