getting my life & small business together♡ preparing a HUGE launch, tips for growth, goal setting!

Introduction

As I dive deeper into my journey of running a small business, I find myself navigating a whirlwind of tasks, emotions, and creative plans. After almost three years of running my business, I've encountered countless requests, but one stands out as the most frequently mentioned: tote bags. Just in time for the fall season, I'm thrilled to finally introduce the tote bags! As I celebrate this launch, I can’t help but reflect on my growth and connection with my audience, particularly through my broadcast channel on Instagram, fondly called The Bagel Club.

The Bagel Club

Established in 2022 when I rebranded to On Studio, The Bagel Club symbolizes my love for bagels—a nostalgic nod to my childhood in Maryland. This tote bag not only carries my logo but also features a practical pocket for your phone and wallet. It's exciting to bring back a bit of my history while creating an appealing product for you all. As I think about future designs, I’d love your input on what items you'd like to see my logo featured on next.

Product Development and Quality Improvement

Recently, I've also been redoing my sticker sheets to enhance their quality and design. My new sticker sheets are printed on high-quality plastic film with individual cardboard backings, offering a sleek, professional look. This year, I've decided to expand my offerings by increasing the size of popular designs, like the cakes and neapolitan bears, to better suit various journaling needs.

In addition, the fall sticker sheet is now available ahead of schedule! I understand how important seasonal planning can be, especially when you're aiming to maximize your productivity for the upcoming season.

Website Revamp

As I gear up for these new product launches, I'm also giving my website a much-needed refresh. While I appreciate the original look, I want to align it better with my current branding, which has transitioned towards cleaner whites and blacks. Getting customer feedback has been crucial, and I'm aiming for a more streamlined, professional appearance.

Marketing Strategies

With the forthcoming launch, I'm exploring various marketing strategies, particularly newsletter marketing. I've realized through my experience as a consumer that reminders can be powerful. By sending out fun and engaging emails to my audience, I aim to ensure they're always in the loop about new products and restocks. I plan to incorporate exclusive discounts for subscribers, fostering a sense of community among my followers.

Moving Forward

As I continue to cultivate my business, I cherish the creative challenges that come with learning about marketing, product development, and customer engagement. It's empowering to take ownership of this journey, and I can’t wait to share more with you all. Here’s to setting goals, embracing growth, and nurturing our small business dreams!

Keyword

Small business
Tote bags
The Bagel Club
Sticker sheets
Product development
Website redesign
Newsletter marketing
Customer engagement
Goal setting

FAQ

Q1: What inspired the creation of the tote bags?
A1: The tote bags were the most requested item by my audience, and I wanted to bring a piece of my personal history into the product, celebrating my love for bagels.

Q2: How have the sticker sheets changed?
A2: The sticker sheets have been redesigned to be larger and printed on high-quality materials, with individual cardboard backings for a more professional finish.

Q3: What is The Bagel Club?
A3: The Bagel Club is a broadcast channel on Instagram where I connect with my community, share updates, and offer exclusive insights into my business.

Q4: What marketing strategies are you implementing?
A4: I’m focusing on newsletter marketing to keep my customers informed about new product launches and restocks, as well as providing exclusive discounts to subscribers.

Q5: Are you planning any other product launches soon?
A5: Yes, I'm excited about the upcoming launches, including new product designs and seasonal items, so be sure to stay tuned for updates!