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Full Course | $60,345 In 1 Month With Tik Tok Ads (Shopify Dropshipping)

Introduction

Hey everyone, welcome to my YouTube channel! My name is Camille Simon, otherwise known as the Ecom King. Today, I'm excited to present a complete and free TikTok ads dropshipping course. In this course, my business partner Jeremy and I will walk you through how we achieved $ 61,302 in 30 days with a 41% profit margin using TikTok ads.

Proof of Results

We achieved $ 61,302 in 30 days, spending nearly $ 27,000 CAD on TikTok ads, leading to almost $ 25,000 USD in net profit. This gave us a 41% profit margin. For transparency, we verified this data through our Shopify dashboard and TikTok Ads Manager, showing all sources of sales and ad spends.

Course Breakdown

  • Complete Case Study: Detailed insights into how Jeremy built and scaled the store.
  • TikTok Ad Strategy: Full coverage of our TikTok ad methods.
  • Product Research: Processes for finding winning products.
  • Scaling Strategy: Comprehensive strategies for scaling your ads.

Product Research Method

We found our winning product when Jeremy's girlfriend noticed a viral TikTok video with 20 million views but poorly optimized content and pricing. To find similar opportunities, explore hashtags like #TikTokMadeMeBuyIt and #AmazonFinds. Additionally, previously successful Facebook products can be reattempted on TikTok.

Testing Phase

  1. Initial Test: Standard dropshipping through CJ Dropshipping, video received 2 million organic views. Priced at $ 50, made $ 6.4k in revenue but failed with paid ads due to high pricing.
  2. Second Test: New viral video priced at $ 29.95, making $ 8.2k. Paid ads worked for a week before dying out.
  3. Bulk Buying Transition: Confident in product success, ordered in bulk and fulfilled from Jeremy’s home.

Importance of Custom Content

Custom content is essential. We use Bilo for generating both TikTok and Facebook ad content. High-quality, organic-looking content tends to perform better.

TikTok Ad Strategy

  • Campaign Setup:

    • Objective: Conversion
    • Campaign Name: Testing Campaign
    • Ad Group: Open, Age: 18-20+
    • Optimization Event: Add to Cart, then move to Complete Payment
  • Placement: Only TikTok, with parameters set to the US and Canadian markets.

  • Scaling: Horizontally by creating multiple ads, using the best-performing creatives. Vertical scaling by duplicating and doubling budget till $ 200/day.

Sound Matters

Sound is crucial to TikTok success. Changing sounds can drastically change ad performance. Plan for new creatives every 7-10 days due to fast ad fatigue on TikTok.

Q&A with Jeremy

  1. Will TikTok Replace Facebook Ads?
    • Potentially, with similar backend and growing popularity.
  2. How Many Products to Test?
    • Jeremy got lucky on his first product, but typically, testing 8 products might cost around $ 3,400.
  3. Scaling:
    • Consistency is harder on TikTok due to fast ad fatigue. Facebook currently offers better long-term consistency.

Q4 Strategy

Jeremy anticipates ordering substantial stock and aims for $ 300K-$ 500K in revenue with a 40-50% profit margin, expecting high performance due to gift-oriented products.

Conclusion

This comprehensive TikTok ads course equips you with the tools to replicate our success. Stay tuned for an update on our Q4 performance.

Keywords

  • TikTok Ads
  • Dropshipping
  • Shopify
  • Product Research
  • Ad Strategy
  • Custom Content
  • Scaling
  • Profit Margin
  • Q4 Strategy

FAQ

What is the profit margin achieved in the case study?

  • We achieved a 41% profit margin in our 30-day case study.

How important is custom content for TikTok ads?

  • Very important. Custom, high-quality content significantly impacts ad performance.

What is the recommended ad strategy for TikTok?

  • Start with a conversion campaign optimized for add-to-cart, then move to complete payment. Initially test with a $ 20 daily budget, increasing budget after confirming sales.

How often should you update TikTok ad creatives?

  • Creatives should be updated every 7-10 days to avoid ad fatigue.

How do you find winning products for TikTok?

  • Follow viral trends, use hashtags like #TikTokMadeMeBuyIt, and test old Facebook ad winners.

Is TikTok expected to overtake Facebook ads in the future?

  • It has the potential, particularly given its similar backend and growing popularity.

What should you aim for in revenue during Q4?

  • Jeremy aims for $ 300K-$ 500K in revenue with a 40-50% profit margin.

Are there any regions you cannot target with TikTok ads?

  • Some regions like the US and Canada require a registered company and VPN for access, complicating the targeting for non-residents.