Why aren't certain countries available for TikTok ads targeting?

When creating a TikTok campaign and attempting to target specific locations, you might notice that some countries are missing from the list of options. Countries like Australia, the UK, and various European countries may be absent. This limitation can be disappointing, especially if you have experience running ads on platforms like Facebook, where a wider range of targeting options is available.

Upon further investigation, it becomes apparent that this limitation is intentional. The countries you can target on TikTok depend on where your business is registered. For example, if your business is registered in the United States, the available countries for targeting will be limited to the ones you see.

It's important to note that attempting to circumvent this restriction by registering your business in a different country is not advisable. Deceiving the platform in any way is not recommended, as it can lead to consequences for your advertising efforts.

If you work for an agency or have an ad representative, there may be some assistance available to you, especially if you have a higher ad spend or more connections within the platform.

Keywords

TikTok ads, targeting limitations, countries unavailable, specific locations, registered business, restrictions, Facebook ads, agency assistance, ad representative, ad spend

FAQ

Q: Why can't I target Australia and certain European countries with TikTok ads? A: The countries available for targeting on TikTok depend on where your business is registered. If your business is registered in a specific country, you will only be able to target the countries allowed under that registration.

Q: Can I register my business in a different country to target additional locations? A: It is not advisable to register your business in a different country solely for the purpose of targeting additional locations on TikTok. Attempting to deceive the platform can have consequences for your advertising efforts.

Q: Is there any way to access more targeting options on TikTok? A: If you work for an agency or have an ad representative, there may be some assistance available to you in accessing additional targeting options on TikTok. Higher ad spend and connections within the platform can potentially unlock more options. However, it is essential to follow the platform's guidelines and not engage in any deceptive practices.