HOW TO (ACTUALLY) GROW YOUR ART ACCOUNT ON TIKTOK

Are you an artist looking to expand your reach and promote your art on social media? With so many platforms available, it can be overwhelming to choose the best one. However, one platform that stands out for its potential to reach a large and engaged audience, especially for artists, is TikTok.

Despite the controversies surrounding TikTok, it provides a unique opportunity to present your content to a wide audience in a short amount of time. In this article, we will delve into the strategies and tips for growing your art account on TikTok based on the experiences of a successful TikTok artist.

Understanding the Importance of Content

Perhaps the most critical aspect of growing your art account on TikTok is the type of content you create. Simply posting your art alone will not guarantee engagement. You need to consider what trends you can tap into and what is currently popular in the world. For example, if you primarily draw anime, you can focus on anime shows that are currently airing and create content around them.

It's essential to find your niche and build content tailored to your target audience. Comedy-oriented content has proven to be successful in increasing engagement. By combining your art with humor, you can attract a broader audience. Your funny videos can lead viewers to explore your profile, discover your art, and ultimately follow you.

The Myth of Likes and the Importance of Watch Time

Likes may seem important, but they do not have a significant impact on how TikTok promotes your content. The algorithm primarily focuses on watch time. To increase your watch time, keep your videos short and concise. The average TikTok user has a short attention span, so keep your clips under two seconds. When revealing the finished artwork, don't linger too long, as viewers tend to swipe away quickly.

The Importance of Engaging with Relevant Content

The TikTok algorithm takes into account the content you engage with when determining who sees your own content. If you want your art to reach people interested in similar art, make sure your engagement aligns with your niche. Clean up your "Following" page, ensuring it showcases content related to your art. By doing so, TikTok will promote your art to people who appreciate similar content.

Additional Tips for Growing Your Art Account

Here are a few additional tips to maximize your success on TikTok:

Post at optimal times: Post early in the morning and early in the evening when people are getting ready for work or school, or when they are returning home.
Engage with other creators' content: Like, comment, and engage in conversations with fellow artists. This helps build a supportive community and increases your visibility.
Stay on top of trends: Take advantage of trending challenges and themes within the art community. Participating in popular trends can boost your visibility and attract new followers.
Ensure high-quality videos: Use a 4K high-definition camera or at least record at 60fps. Take videos in good lighting and focus on syncing your transitions to the sound or music you are using.
Prioritize quality over quantity: Don't feel pressured to post multiple times a day. Post when you feel comfortable and when you have quality content to share. Avoid burnout by enjoying the process of creating content.

Keywords

Art account, TikTok, social media, content creation, engagement, watch time, TikTok algorithm, trends, comedy-oriented content, niche, likes, optimal posting times, engagement with other creators, quality over quantity.

FAQ

Q: How can I increase engagement on my art account on TikTok? A: Focus on creating content that combines art with humor, engage with other creators' content, stay on top of art trends, and prioritize high-quality videos.

Q: Do likes matter in growing my art account on TikTok? A: Likes have minimal impact on how TikTok promotes your content. The algorithm focuses more on watch time and engagement.

Q: How can I maximize my reach on TikTok as an artist? A: By creating content that aligns with current trends in the art community, engaging positively with other creators, posting at optimal times, and ensuring high-quality videos, you can increase your visibility and attract a larger audience.

Q: Should I focus on quantity or quality when posting on TikTok? A: It's better to prioritize quality over quantity. Focus on creating content that you are proud of and enjoy making instead of posting multiple times a day.