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72 Hour Dropshipping Challenge! ($0-$10,000)

Introduction

In an ambitious and rapid-paced venture, I embarked on a 72-hour challenge to take a brand new dropshipping product from zero to $ 10,000 using TikTok as a marketing platform. The objective was to identify two trending products and build a Shopify store capable of generating significant revenue in a short period.

Product Selection

To start off, I focused on two unique products. The first was a viral curl brush that had gained notoriety on TikTok—so much so that my own mother had texted me about it. Because it was already a mainstream sensation, I believed it would be a worthwhile option to test. The second product was a stylish dress, which I wanted to explore due to dresses being known as the number one niche on TikTok. This particular dress caught my eye due to its unique design.

Building the Shopify Store

Before launching ads, the first step was to import the selected products to the Shopify store using AliExpress. I utilized the Autods tool for this process, which made importing straightforward and quick. After successfully adding both products, I turned my attention to enhancing the aesthetics of the product pages since the initial templates looked generic.

I uploaded a pre-built theme to the Shopify store and customized various sections easily due to the fill-in-the-blanks provided. While updating the product descriptions, I leveraged ChatGPT to create compelling text that highlighted the benefits of the curl brush and dress.

For the curl brush, I emphasized its ability to eliminate frizz and work on all hair types, while promoting the dress with high-quality photos and specific offers.

Ad Creation and Campaign Setup

Having crafted the product pages, I transitioned to ad creation. I gathered various TikTok videos showcasing the curl brush, selecting the top three high-performing clips to use for ads. For the dress, I scoured competitors and downloaded creative content to use.

I then set up two separate campaigns in TikTok Ads, focusing on the curl brush first. I opted for a $ 50 budget for the campaign optimized for conversions, targeting female consumers in the USA. Once the ads were set up, I waited for the launch at midnight.

Day One Results

As day one unfolded, we recorded three orders amounting to $ 85.75, all from the curl brush campaign. Notably, the dress ads underperformed, resulting in its campaign being shut down. By the end of day one, the curl brush campaign had incurred a spend of $ 34.50 but looked promising due to at least one successful video.

Scaling Strategies

Day two proved more fruitful, with revenue climbing to $ 688 and a total of 10 orders recorded. Two campaigns were deemed profitable, leading me to double their budgets aggressively. By the end of the day, my total revenue reached $ 6,774.55, with an impressive net profit of $ 2,897.18.

Day Three Optimizations

In day three, I implemented an aggressive strategy, launching additional campaigns while simultaneously turning off the non-profitable ones. The efforts paid off with a revenue of $ 5.8K for that day and a cumulative total nearing $ 8K over the three days.

Final Wrap-Up

As the clock ticked towards the end of my challenge, I found myself nearly achieving my ambitious goal. By the final count, I had generated $ 7,995.195 in total revenue with 286 orders in the three-day time frame, leading to a net profit of $ 2,897.183—an impressive 36% profit margin.

This challenge showcased the power of effective product selection, strategic ad management, and leveraging social media trends for successful dropshipping in a condensed time frame.

Keywords

  • Dropshipping
  • TikTok marketing
  • Shopify store
  • Viral products
  • Curl brush
  • Fashion dress
  • CBO campaigns
  • Ad creatives
  • E-commerce success

FAQ

Q1: What products were tested in the dropshipping challenge?
A1: The challenge tested a viral curl brush and a stylish dress.

Q2: How much revenue was generated during the 72-hour challenge?
A2: A total revenue of $ 7,995.195 was generated.

Q3: What platform was primarily used for marketing?
A3: TikTok was the main platform utilized for marketing the products.

Q4: What was the net profit from the challenge?
A4: The net profit from the challenge was $ 2,897.183, resulting in a 36% profit margin.

Q5: What strategies were used to scale the campaigns?
A5: The campaigns were scaled by analyzing performance and doubling budgets on profitable ads while disabling unprofitable ones.

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