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3 Ways to Build a Tiktok-Focused Career in Department of Logistics Management

Introduction

Billy thanks to all. Today, we're going to cover three ways to build a TikTok-focused career. Before starting, you can support us by liking this video and subscribing to our channels.

When I talk to college students and recent graduates, TikTok is often seen as a place for empty content. Yes, the TikTok algorithm may make us think that way in some contexts, but I can't say this thought is 100% correct. Especially if you approach events with a feature-oriented, futuristic perspective, you can better see the huge potential TikTok holds. One of the biggest proofs of this is TikTok's work on becoming a super app.

To mention what a super app is briefly, it's a digital platform that goes beyond its main business areas to provide end-to-end integration for users. For example, if you are selling a product and have a buyer base, over time you'll start selling related products as well because there's a ready market. University students and fresh graduates should take note that there's immense potential in every department.

So, what are these potentials?

1. Agency Solutions

Today, every company, institution, organization, and startup needs agencies to tell their own stories. There are quality agencies globally, but they lack specialization in niche sectors. Classic social media agencies have a strategic approach that's closer to corporate firms, operating across sectors aiming to set up showcases. However, the market is much larger and not all companies only want a showcase; there's also a demand for boutique agencies that specialize in specific markets, especially on TikTok.

What Can You Do?

As a university student or recent graduate, open a TikTok account dedicated entirely to your section. Create posts that are not overly technical or boring but are innovative and digitally engaging. You don't need to be an influencer; the goal is to use TikTok as an opportunity many don't understand yet. Companies will see the value in you if you produce quality, industry-specific content consistently for a year. Next, offer TikTok consultancy to companies for free for another year. This will give you practical experience and, eventually, expertise in your industry.

2. Talent Management and Acquisition

Many companies are now recruiting directly from social media, rather than traditional career portals. Here, you can't think of it as a headhunter but rather for more specialist roles. Managers may hire someone they follow on social media even if there isn’t a present position, developing job descriptions to acquire talent later.

You have two roles here: producing content to be discovered by companies, or discovering content producers and connecting them with brands. For the first, use your own name; for the second, you can use a brand name. This activity is not just simple HR; it's about generating value through human resource solutions.

3. Marketing

The first two strategies are directly related to TikTok, whereas marketing uses TikTok as a bridge. If you're already offering training, consulting, or content creation, TikTok can be your promotional channel. For instance, if you have an email newsletter on department-specific developments, use TikTok to share snippets and promote your newsletter.

Conclusion

Building a career on TikTok is about creating a sustainable, future-oriented path. Whether it works out or not, the knowledge and skills you gain will always lead you somewhere valuable. Think of career management as a journey where TikTok is one of the paths. Don’t set rigid numerical goals; instead, focus on building a system that integrates TikTok into your life.

Keywords

  • TikTok
  • Agency Solutions
  • Talent Management
  • Marketing
  • Social Media
  • Career
  • Niche Markets
  • Content Creation
  • University Students
  • Recent Graduates

FAQ

Q: Do I need to be an influencer to build a TikTok-focused career? A: No, you don't have to be an influencer. Your goal is to use TikTok to demonstrate your expertise and provide value to niche markets and companies.

Q: How long does it take to see results? A: It’s recommended to commit to producing industry-specific content for one year to gain expertise and another year to offer free consultation to companies.

Q: Can I target international markets? A: Yes, it's beneficial to target global markets to gain diverse experiences and potentially establish a global presence.

Q: Is this limited to certain industries? A: No, TikTok-focused careers can be built in virtually any industry by tailoring content to the specific needs and dynamics of that industry.

Q: What if producing content on TikTok doesn't work out? A: Even if it doesn’t work out, the process and knowledge gained will still be valuable in understanding digital marketing, content creation, and niche market dynamics.

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