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10 Million+ Views on TikTok - Use THIS Account Type

Introduction

In the world of TikTok, choosing the right account type is crucial as it influences your growth and access to various features on the platform. Many users often reach out with the question, "Should I stick with a personal account or switch to a business account?" This decision is pivotal and dictates the trajectory of your TikTok journey, whether towards establishing a personal brand or venturing into business. This article dives into the differences between personal and business accounts and outlines which option may serve your goals best.

Understanding TikTok Account Types

When you first sign up for TikTok, you're automatically given a personal account. This is often referred to as a creator account, although recent updates have simplified the terminology, meaning all creator accounts are now classified as personal accounts. You can switch to a business account later if needed.

Personal Accounts

A personal account on TikTok allows users to leverage trending sounds, including copyrighted music, which can significantly enhance your ability to create engaging content. With this type of account, you have several advantages:

  1. Access to Trending Sounds: Personal accounts can utilize any trending sound from the TikTok library, which can boost visibility and engagement.
  2. Creator Fund Eligibility: If you have at least 10,000 followers or have accumulated over 100,000 views on original content, you can apply for the Creator Fund, allowing you to earn money from your videos.
  3. Monetization Tools: By being part of the Creator Next program, personal accounts can access features like live streaming, receiving tips, and participating in the Creator Marketplace to collaborate with brands.

Business Accounts

On the other hand, a business account caters primarily to brands and organizations looking to run ads and manage their marketing on TikTok. Here’s what you can expect with a business account:

  1. Royalty-Free Music Library: Business accounts must use music from a royalty-free library, which may limit access to trending sounds that could go viral in personal accounts.
  2. Analytics Tools: Business accounts receive robust analytics to help track performance but do not have access to the same expansive music library as personal accounts.
  3. Ad Capabilities: If your goal is to run ads or manage promotional content, a business account is the way to go, as it provides access to various advertising tools and resources.

Ideal Scenarios

  • Choose a Personal Account: If you are a creator or influencer aiming to grow your following quickly while accessing trending sounds for maximum reach and engagement.
  • Opt for a Business Account: If you are a brand looking to advertise, run ads, or manage marketing strategies effectively.

Key Differences Summarized

  • Account Type: Personal vs. Business
  • Music Access: Trending vs. Royalty-Free
  • Funds: Eligibility for Creator Fund vs. Business analytics
  • Ad Capabilities: Limited to business accounts

Keyword

  • Personal account
  • Business account
  • TikTok Creator Fund
  • Trending sounds
  • Royalty-free music
  • Monetization tools
  • Analytics

FAQ

1. What is the difference between a personal account and a business account on TikTok?

  • Personal accounts can use trending sounds and apply for the Creator Fund, whereas business accounts must use royalty-free music and are tailored to brands running ads.

2. Can I switch between a personal and business account?

  • Yes, you can switch from a personal account to a business account and vice versa, although switching back to a personal account requires disconnecting from any connected ad accounts.

3. What benefits does a personal account offer?

  • Along with the ability to use trending sounds, personal accounts allow access to monetization through the Creator Fund and additional features like live streaming and receiving tips.

4. Is having a business account detrimental to reach?

  • No, it's a misconception that business accounts limit reach; both account types can still achieve good visibility using effective content strategies.

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