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$0-$5,000 A Day Tiktok Ads Tutorial For Shopify Dropshipping

Introduction

Introduction

In this article, I'll share the exact strategy I use to take my stores from $ 0 to $ 5,000 in a single day using TikTok ads. I'll break down my method step by step, covering everything from testing campaigns to scaling and knowing when to scale your product. By the end of this article, you'll know how to properly run your TikTok ads, when to stop campaigns, and when to start scaling.

Before we dive in, I want to mention that I have an absolutely free Discord community. If you have any more questions, join and reach out to me for help with your TikTok ads. If you already have your ads set up, feel free to skip ahead to the main tutorial.

Finding Winning Ads

There are numerous ways to find winning ad videos for a successful TikTok ad campaign, such as using the TikTok Creativity Center or the TikTok Burner Method. I recommend using Viral Ecom Ads for unique, affordable, and effective ad videos. You can purchase packages like three videos for $ 12 if you're a VIP member, and they provide custom, not reused, videos that convert well.

Setting Up Your TikTok Ads

Here's the step-by-step process to set up your TikTok ads.

  1. Create New Campaign: Go to your TikTok ads dashboard, select "Create a New Campaign," and choose "Advanced Create." Opt for "Website Conversions" and turn off smart performance campaigns. Name your campaign appropriately (e.g., "Hairbrush CBO 1").

  2. Campaign Budget: Turn on Campaign Budget Optimization (CBO) and set the daily budget to $ 50.

  3. Ad Group Name: Name your ad group as "Group 1" and ensure that the TikTok pixel is connected.

  4. Optimization Event: Choose "Complete Payment" as your optimization event.

  5. Placement and Settings:

    • Turn off "Automatic Placement" and deselect unwanted options (e.g., Global at Bundle, Pangle, Include Search Results).
    • Turn off "Hide User Comment" and "Video Downloading." Keep "Video Sharing" turned on.

  6. Targeting:

    • Location: Start with the United States.
    • Gender: Target the relevant gender based on your product.
    • Age: Select age groups from 18 to 55+.
    • Language: Choose English for the United States.

  7. Broad Targeting: Leave audience, household income, interest, and behaviours blank to let TikTok optimize it for you.

  8. Device Targeting: Leave it as default unless your product is device-specific.

  9. Scheduling: Set the start time for the next day at midnight and the schedule to all day.

  10. Conversion Optimization: Ensure the optimization goal is set to conversion.

Uploading and Setting Up Creatives

  1. Smart Creative Ads: Select this option to allow more flexibility in your ads.
  2. Custom Identity: Set your identity to your store's name and logo.
  3. Upload Creatives: Upload 3-5 ad creatives. Add three different lines of text focusing on your offer (e.g., "Buy 1 Get 1 Free Ends Tonight").
  4. Call to Action: Use "Shop Now" as your call to action.
  5. Submit: Publish your ads for approval.

Replicating Ad Groups

  1. Copy Ad Groups: Duplicate the ad groups four times for a total of five groups.
  2. Rename Groups: Name them sequentially (e.g., Group 2, Group 3).
  3. Double Check Settings: Ensure settings are consistent across ad groups.
  4. Publish: Finalize the publishing process.

Reading and Analyzing Data

  1. Metrics: Navigate to the TikTok Ads dashboard to track conversions, CPM (cost per thousand impressions), and CPC (cost per click).
  2. Understanding Performance: Prioritize ad groups with CPMs under $ 10 initially, and eventually aim for $ 4-$ 8. For CPC, aim for under $ 1, preferably around $ 0.20-$ 0.50.

Scaling Your Campaign

  1. Create New Campaign: Use only the best-performing ad sets in the new campaign.
  2. Budget: Start again at $ 50/day and scale based on performance.

Conclusion

If you have any questions, feel free to DM me on Instagram or join my free Discord server, Profit Paradise. Don't forget to like, comment, and subscribe if you found this article helpful.

Keywords

  • TikTok Ads
  • Shopify Dropshipping
  • Campaign Budget Optimization
  • Viral Ecom Ads
  • Ad Creatives
  • Target Audience
  • Conversion Optimization
  • Replicating Ad Groups
  • Scaling Campaign

FAQ

What is the best daily budget to start with for TikTok ads?

Start with a $ 50 daily budget to test your campaigns and see if your ads are profitable.

How do I target the right audience for my TikTok ads?

Use broad targeting initially and let TikTok algorithm optimize your audience based on your ad's performance.

What metrics should I focus on to know if my ads are performing well?

Focus on CPM (Cost Per Thousand Impressions), CPC (Cost Per Click), and ultimately the ROAS (Return on Ad Spend). Aim for CPMs under $ 8 and CPCs between $ 0.20-$ 0.50.

How many ad creatives should I upload for testing?

Upload 3-5 ad creatives to give TikTok enough data to find the best-performing ones.

When should I consider scaling my campaign?

Consider scaling your campaign if you are consistently profitable over a 2-3 day testing period.

What should I do if my ads are not performing well?

If your ads don't perform well and you don't break even by the first day, consider shutting down the campaign and testing a new product or improving your ad creatives.

Should I target multiple countries in one campaign?

No, target one country per campaign to get clear data on which country performs best.

By following these steps and leveraging the insights provided, you'll be well on your way to scaling your Shopify dropshipping store using TikTok ads.

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