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Use this formula to calculate TikTok engagement per post in #Tableau #shorts

Use this formula to calculate TikTok engagement per post in #Tableau #shorts

Creating a calculated field for TikTok engagement per post in an easy way:

Step-by-Step Instructions

  1. Toss the Dimensions: Begin by adding the name and date dimensions to the columns and rows shelves. Make sure that the date dimension is set to "Exact Date" to allow for precise daily data display, while keeping your axes clean by not listing every single date.

  2. Create a Calculated Field: To calculate TikTok engagement per post, create a calculated field and give it a meaningful name. The formula is straightforward: divide the total engagements (likes, comments, and shares) by the number of posts.

    TikTok Engagement Per Post = (SUM([Likes]) + SUM([Comments]) + SUM([Shares])) / COUNT([Posts])
    
  3. Integrate the Field: Apply the TikTok engagement per post field to your worksheet. Add an element of creativity by adjusting colors to highlight the high and low performers. Keep your visualization minimalist and avoid unnecessary details for a clean look.

  4. Personalize: Experiment with colors and highlights to make high and low performers stand out. Always remember that minimalism is key for clarity.


Keywords

  • TikTok Engagement
  • Tableau
  • Calculated Field
  • Exact Date
  • Minimalist Axes
  • Total Engagements
  • Likes
  • Comments
  • Shares
  • Number of Posts

FAQ

1. Why should I set the date dimension to "Exact Date"?

Setting the date dimension to "Exact Date" ensures that you can display daily data with precision, allowing for a more detailed and accurate analysis.

2. What is the formula for calculating TikTok engagement per post?

You can calculate TikTok engagement per post using the following formula:

TikTok Engagement Per Post = (SUM([Likes]) + SUM([Comments]) + SUM([Shares])) / COUNT([Posts])

3. How can I keep my axes minimalist?

Avoid placing every single date on your axes. Instead, use summarization and aggregation to keep the data display clean and comprehensible.

4. How can I personalize my Tableau visualization?

Add a splash of personality by experimenting with colors and highlights to spotlight high and low performers, ensuring a clean and engaging presentation.

5. Is it necessary to highlight high and low performers?

While not necessary, highlighting high and low performers can provide quick insights into your data and make important trends or outliers stand out.