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Ultimate Guide to Running TikTok Ads on Your Phone: Most Effective Strategies for 2024

Introduction

Are you new to building a TikTok channel and feeling overwhelmed by the thought of running ads? You're not alone; many creators find this aspect challenging. Fortunately, this guide will walk you through the entire process of running TikTok ads directly from your phone, allowing you to gain more views, followers, and ultimately reach more customers.

Step-by-Step Guide to Running TikTok Ads

Accessing Business Tools

  1. Open the TikTok app on your phone and navigate to the menu.
  2. From the menu, find and select the Business Tools option.

Choosing Your Advertising Goal

  1. Once in Business Tools, navigate to the Advertising section. Here, you can choose your goal:
    • Promoting an account
    • Increasing sales
    • Boosting direct messages
    • Generating future sales

Running a Campaign to Boost Followers

  1. For our example, let’s select the goal of gaining more followers.
  2. You’ll be prompted to choose from promotable video content to help meet your goal.

Defining Your Audience

  1. Choose your target audience. TikTok allows you to either:
    • Target automatically
    • Or manually select a specific audience
  2. If manually selecting, you'll first need to name your target audience. Here are some important steps:
    • Select age ranges (e.g., 18-34 years old) and click Save.
    • Choose a location (e.g., a specific city) and save your progress.
    • Select interests that relate to your product or service, then click Save again.

Setting Your Budget and Finalizing the Campaign

  1. Scroll down to choose your daily budget; the minimum is generally around $ 46,000.
  2. Set your campaign duration.
  3. Finally, click the Payment button to complete your order.

Once everything is set up, all you need to do is wait for your TikTok ad campaign to be distributed.

Conclusion

You’re now equipped with the knowledge to successfully run ads on TikTok. With this simple yet effective process, you’ll be able to promote your content effectively. Best of luck in your advertising endeavors!

Keywords

  • TikTok ads
  • Business tools
  • Advertising goal
  • Boost followers
  • Target audience
  • Budgeting
  • Promotable video content

FAQ

Q: How do I access the advertising section on TikTok?
A: Open the TikTok app, go to the menu, and navigate to Business Tools, where you will find the Advertising section.

Q: What goals can I choose for my TikTok ads?
A: You can choose goals such as promoting an account, increasing sales, boosting messages, or generating future sales.

Q: Can I manually select my target audience?
A: Yes, you can either let TikTok automatically select your audience or manually choose your target audience based on age, location, and interests.

Q: What is the minimum daily budget for running TikTok ads?
A: The minimum daily budget is typically around $ 46,000, which you can adjust according to your campaign duration.

Q: What happens after I create my ad campaign?
A: You will need to wait for TikTok to distribute your ad campaign, and you can monitor its performance after it goes live.

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