TikTok Over Facebook Ads

If Facebook didn't exist, my go-to platform would be TikTok for sure. TikTok is where the attention is. Especially if you were starting back in digital marketing, let's say 6 or 7 years ago, would you do anything differently? How would your approach be different?

If I were to go back in time and see my younger self, I would slap myself and tell myself, "Hey, you need to get on TikTok right now. You need to learn TikTok because the world is growing and people are getting on TikTok. You need to learn what Gen Z is into." I'm not Gen Z. I don't know the Gen Z lingo. I don't know the audience that is on TikTok, but I wish that I could have learned about it when it was time. Now that I'm so deeply into this agency, who knows? I may venture out to TikTok at some point in the future.

Keywords

TikTok
Digital Marketing
Gen Z
Audience
Social Media Platform
Facebook Ads
Marketing Strategy

FAQ

Q: Why would TikTok be the go-to platform if Facebook didn’t exist? A: TikTok garners significant attention, particularly among younger audiences, making it a prime platform for engagement and digital marketing.

Q: What advice would you give your younger self about digital marketing? A: I would advise my younger self to learn TikTok immediately, as the platform started growing and attracting users rapidly.

Q: Why is understanding Gen Z important for TikTok? A: Gen Z is a significant portion of TikTok's user base. Knowing their lingo and interests can improve marketing strategies and user engagement.

Q: Is it too late to start using TikTok for digital marketing? A: No, even though immersed in an agency, there’s always a possibility to explore TikTok in the future for its marketing potential.