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Tiktok Creator fund a scam
Tiktok Creator Fund a Scam?
Recently, there has been growing chatter about potential issues with TikTok's Creator Fund and how it handles monetization for influencers. I've put together some insights based on my own experiences and comparisons to other platforms like YouTube. Here's what you need to know.
Experience with Content Suppression
It's been observed that there seems to be a cap on how much money TikTok can distribute to influencers. This is attributed to the notion that TikTok has a set "pool" of money allocated for the Creator Fund. Once the funds start running low, there are claims that the platform begins to suppress content to limit how much they have to pay out. Based on my own experience, the moment I left the Creator Fund, my content started performing significantly better. Two of my mash-ups, which I had posted a month earlier, suddenly began to blow up, gaining an extra million likes and 10 million views practically overnight.
How the Creator Fund Works
Understanding the Creator Fund requires a comparison with YouTube's monetization model. On YouTube, revenue is generated through ads that run on your videos. These ads are directly tied to the video content and generate income based on how many views the video gets. In contrast, TikTok operates differently.
On TikTok, ads run within the feed but are not necessarily attached to your specific video. These ads appear before or after your videos and can be skipped by swiping. The critical distinction is that TikTok pays creators based on the views they get from a separate fund, rather than directly correlating the payment to specific ad revenue. This fund is specifically set aside for paying creators, which is inherently different from YouTube's Adsense model that allocates a portion of its ad revenue directly to the creator.
Keywords
- TikTok Creator Fund
- Content Suppression
- YouTube Monetization
- Views and Payments
- Creator Experience
FAQ
1. How does TikTok's Creator Fund pay influencers? TikTok pays influencers from a separate fund based on the number of views their content generates.
2. How does YouTube's monetization model differ from TikTok's? YouTube generates revenue through ads directly placed on videos, paying creators a portion of this ad revenue through Adsense. In contrast, TikTok runs ads in the feed and pays creators from a set fund, not directly tied to ad revenue.
3. Can joining the TikTok Creator Fund affect my content's performance? There are claims and observations that joining the Creator Fund could lead to content suppression, especially as the allocated funds start to dwindle. Some creators have reported better performance after leaving the fund.
4. Why do some creators claim better performance after leaving the TikTok Creator Fund? Creators like myself have noticed an uptick in content performance after leaving the fund, possibly due to the platform no longer needing to limit exposure to preserve its fund allocation.