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TikTok Creativity Program Beta | What You Need To Know

Introduction

A new wave of content monetization is flourishing on TikTok with creators earning more than they are on platforms like YouTube. The central piece of this shift is the TikTok Creativity Program Beta. If you're curious about how to qualify, how much money can be made, and the ins and outs of this new program, you've come to the right place.

Understanding Qualified Views

A major question is, what qualifies as a view under the Creativity Program Beta? Qualified views refer to views on videos that are over one minute long. Videos shorter than 59 seconds do not count. Furthermore, a video must be watched for at least five seconds and by a unique viewer—repeat views from the same device won't count.

What is Original Content?

Original content in the context of the Creativity Program Beta means no stitched or duet videos and only using TikTok or CapCut music. Be cautious with using external music or clips from sports, movies, and anime because they may not be flagged as original, and hence, you wouldn't get paid for them. Best practices suggest starting with talking head videos or voice-only content using b-roll from CapCut.

Eligible Countries

Eligible countries currently are the USA, France, and Brazil. While there have been reports of participants from other nations like the Bahamas and Spain, these may be outliers or errors. TikTok has indicated plans to roll out to additional countries, but there is no public timeline for such an expansion.

Can You Be on Both Programs?

A lingering question is whether a creator can be on both the Creativity Program Beta and the Creator Fund. Officially, once you switch from the Creator Fund to the Creativity Program Beta, you can't go back. However, you can create a second account to take part in both programs on different accounts.

What to Do After Qualifying

If you're in an eligible country, have 10,000 followers, accrued 100K views in the past 30 days, are over 18, and your account is in good standing, you can apply for the Creativity Program Beta. You will be either notified by TikTok or find the application option where the Creator Fund option is located in your menu.

More Questions?

While this article answers many burgeoning questions, more may arise as TikTok rolls out updates and more creators join the beta program. For those interested in deeper dives or have more questions, there are more resources available–including a dedicated series on TikTok.

Subscribe for more updates and detailed discussions about this and many other TikTok related topics.

Keywords

  • TikTok Creativity Program Beta
  • Qualified views
  • Original content
  • Eligible countries
  • Creator Fund vs Creativity Program Beta
  • Applying for the beta program

FAQ

Q1: What qualifies as a view in the Creativity Program Beta?

A1: Views on videos over one minute long that are watched for at least five seconds by a unique viewer.

Q2: Can I use external music in my TikTok videos?

A2: It's best to use TikTok or CapCut music as external music may be flagged as unoriginal.

Q3: Which countries are currently eligible for the program?

A3: USA, France, and Brazil are currently eligible.

Q4: Can I be on both the Creator Fund and the Creativity Program Beta?

A4: Officially, no. However, you can create a second account to participate in both programs separately.

Q5: How do I apply for the Creativity Program Beta?

A5: If eligible, you can apply either through a notification from TikTok or by finding the application option in your menu where the Creator Fund option is located.