TikTok Creativity Program Beta: IS IT WORTH IT

Introduction

Hello everyone, my name is Kylie. For those unfamiliar, I create true crime videos on YouTube, Spotify, and TikTok. I previously discussed weeks one through three of the TikTok Creativity Program Beta, which are linked below. Initially, I aimed to provide weekly updates on my experiences and learnings but took a two-month hiatus to work on my True Crime podcast. Now, I am back to discuss weeks four through eight.

Content and Originality

From my experience, the TikTok Creativity Program Beta is not suitable for every type of content creator. For instance, my friend who posts horror movie clips found that her videos were often flagged for not being original content. To avoid such issues, it's crucial that your content is mostly, if not entirely, original. This includes using your intellectual property, adding your commentary, or creatively modifying existing content.

In the previous fund, any type of content, be it a 15-second clip or a 10-minute video, could generate some revenue. However, the TikTok Creativity Program Beta heavily emphasizes original content. Even a news clip featuring me was flagged, demonstrating their stringent criteria.

Consistency in Posting

Consistency is vital for maintaining and increasing revenue. For example, viral videos significantly impact monetization for days, sometimes weeks. My average daily earnings range from $ 100 to $ 150, assuming I post high-quality content regularly. However, during periods of inactivity, my earnings drop to around $ 30 daily. It's evident that a consistent posting schedule is critical.

Video Views and Earnings

A common misconception is that TikTok only pays for views acquired within the first 24 hours. My experience contradicts this. I've had videos gain traction and views months after posting, resulting in revenue generation long after the first day.

RPM Variations

Some users have higher RPM (Revenue Per Mille). Personally, my RPM is about 86 cents per thousand views. Through three months in the program, I've averaged around $ 3,000 monthly, which covers essential expenses. This income allows me to focus on creating comprehensive, quality content for my true crime passion.

Algorithm and Timing

Many creators blame the algorithm for declining views, but the key lies in improving video quality and content. TikTok is currently prioritizing longer videos, and I've found success with videos over five minutes. Utilizing TikTok's built-in features, like captions, and limiting hashtags to two or three can optimize your content for better reach.

Tips and Consistency

Staying organized is fundamental to consistency. I use a whiteboard to manage content ideas, research, filming, editing, and posting schedules. This visual aid helps track progress and ensures I post consistently.

Monetization and International Views

TikTok heavily prioritizes US viewers. Even with 500,000 views, if the majority are from outside the US, the revenue falls short. To maximize earnings, consider using specific regional hashtags.

Future Investment and Tax Consideration

Allocate a portion of your earnings for taxes or reinvest in your content. Investing in better equipment and setup can enhance your content, potentially leading to higher viewership and earnings. For instance, I'm planning to invest in a quality camera, which I'll use as a tax write-off.

Final Thoughts

I encourage creators passionate about their topics—whether it's speaking, music, or unique content like headstone cleaning—to consider the TikTok Creativity Program Beta. Feel free to share your TikTok accounts in the comments, and I'll check them out.

Next week, I'll cover weeks eight through twelve. Thank you for watching!

Keywords

TikTok Creativity Program Beta
Original Content
Consistency in Posting
Video Views
RPM (Revenue Per Mille)
Algorithm
Monetization
International Views
Tax Consideration
Content Investment

FAQ

Q1: Is the TikTok Creativity Program Beta suitable for all types of content? A1: No, it heavily emphasizes original content. Movie clips, news segments, and similar content may be flagged and unmonetized.

Q2: How important is consistency in posting? A2: Very important. Consistent posting significantly impacts and sustains your revenue.

Q3: Does TikTok only pay for views in the first 24 hours? A3: No, videos can generate revenue long after the first 24 hours, sometimes gaining traction months later.

Q4: How can I increase my views and earnings on TikTok? A4: Focus on improving video quality, utilize TikTok's built-in features, and post consistently. Limiting hashtags to two or three can also be effective.

Q5: How should I handle earnings from the TikTok Creativity Program Beta? A5: Consider setting aside funds for taxes or reinvesting in your content to improve quality and potentially increase viewership and revenue.