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TIK TOK MONETIZATION BRAND BUILDER BOOT CAMP: BUILD YOU BRAND WITH JUST THE PHONE IN YOUR HAND

Introduction

Hey TikTok, it’s Benny L, the 216 Muscle CEO of Is Just Words Media, and I’ve got an exciting event lined up for you. Tonight, we're diving into our special Brand Builder Boot Camp to help you build your brand right from your smartphone. Join me live on TikTok as I welcome three incredible guests: T Donaldson, CEO of Purpose Chasing Academy; Steph Brown, owner of Cold Cut Enterprises; and Kelly Williams, owner of Kelly Williams Beauty.

Upcoming Events

Before we jump in, I want to remind everyone that starting tomorrow night, I'll be co-hosting a new show called the TikTok Sports Show with my guy Scott Pennyman at 7:30 PM. Make sure to tune in!

Now let’s get into it! I’ll quickly address the main topics for our special guests. First up, we’ve got T Donaldson.

Guest Introduction

T Donaldson is the CEO of Purpose Chasing Academy, as well as the co-creator of Extreme Hip Hop, a global fitness company with over 4,500 instructors worldwide, spanning across 43 states and 16 countries. After achieving success in fitness, T founded Purpose Chasing Academy, helping entrepreneurs clarify their vision and create actionable steps to elevate their personal and professional lives. She also authored “Extreme Vision,” a memoir aimed at guiding others to avoid challenges she faced and find their purpose.

Building Your Brand

T Donaldson shared that she joined TikTok around 2021 but struggled at first to integrate it into her business growth strategy. She has been actively focusing on TikTok for her brand expansion over the past three months.

Here are a few tips to help T, and anyone interested, to grow their brand using TikTok, which can apply universally for all businesses:

  1. Post Consistently: Aim to post five times a day. Don’t overthink the content; if it is relevant to your niche, share it!

  2. Engage with Your Audience: Ask questions in three of your posts each day to foster engagement with your audience. The more comments, likes, and shares, the better your content will perform.

  3. Utilize Readings: For T, creating posts from her book “Extreme Vision” by reading excerpts can attract attention. She can also provide summarized nuggets to leave viewers wanting more.

  4. Creating Conversations: Consider using hooks in your posts to draw in viewers and keep the dialogues going. Your content should engage your audience and encourage them to respond.

  5. Analyze Trends: Use TikTok’s Creator Insight program to hone in on your niche. Engaging with popular content will help you understand what works best in your industry.

Next in line, we welcomed Steph Brown, who has her own business, Cold Cut Enterprises, focused on event services and personal finance guidance.

Guest Spotlight: Steph Brown

Steph introduced her umbrella brand—Cut Entertainment—offering DJ services and event planning. She also runs Cold Cut Financial Group, providing people with personal finance education and guidance.

To grow her business, we reiterated the same content strategies:

  • Post five times a day focused on her DJing events.
  • Engage with audience feedback to cultivate more conversations.
  • Record DJ sessions and provide behind-the-scenes glimpses that are easy to produce and can become high-value content.

Lastly, while we awaited Kelly Williams, the makeup artist, we discussed several fundamental strategies applicable to all guests:

  • Use tools like Opus Clip to automate content cutting from longer sessions, saving time and ensuring continuous posting.
  • TikTok’s scheduling feature, which facilitates planning posts ahead of time.

Wrap-Up and Next Steps

For those interested, a Brand Builder Boot Camp will kick off in January, comprising workshops aimed at expanding your brand across platforms effectively. The program will include individual topic sessions as well as intensive courses lasting eight weeks.

Keywords

  • TikTok
  • Brand Building
  • Monetization
  • Purpose Chasing Academy
  • Content Creation
  • DJ Services
  • Personal Finance
  • Makeup Artist

FAQ

Q: What is the Brand Builder Boot Camp? A: The Brand Builder Boot Camp is an educational program designed to help individuals build their brands using TikTok and other platforms. It includes multiple workshops that focus on effective marketing techniques.

Q: How many times should I post on TikTok? A: It is recommended to post five times a day to keep your audience engaged and continuously attract new viewers.

Q: What kind of content should I create for TikTok? A: Content should be relevant to your niche. It can include personal stories, product showcases, behind-the-scenes looks, customer testimonials, and engaging questions to create dialogue.

Q: Can I go live on TikTok? A: Yes, once you have over 1,000 followers, you can host live events, which are a great opportunity to engage with your audience in real-time.

Q: How do I schedule posts on TikTok? A: TikTok offers a scheduling feature that allows you to plan your posts in advance, making it easier to maintain consistency in your content publishing.

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