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This Tiktok Product Research Strategy Made Me $10,000
Introduction
In today's article, I’m going to share with you the TikTok Shop product research strategy that helped me discover a trending product which earned me $ 10,000 in just 22 days of selling it. If you're interested in learning how to find solid trending products that can be lucrative, stick around for the detailed breakdown of my approach.
Understanding Evergreen Niches
To get started, it’s crucial to understand the importance of Evergreen niches. When researching trending products, I focused on these niches because they tend to be in demand all year round. Unlike novelty products which may only sell for a short time, Evergreen products allow you to continuously add new trending items to your catalog without needing to overhaul your entire shop. Here are some common Evergreen niche categories:
- Health and personal care
- Pet supplies
- Home and garden
- Fashion and accessories
- Fitness products
By starting with an Evergreen niche, you establish a consistent basis for your TikTok shop.
Step 1: For You Page Research
One of my favorite product research strategies involves utilizing the TikTok For You Page (FYP). To effectively garner trending product insights, I recommend starting with a fresh TikTok account. This way, your For You Page will populate with relevant product posts.
- Engage with TikTok Shop product posts and ads.
- Save and click on post links to interact with them.
- Monitor the engagement metrics: comments, likes, and shares.
- Pay attention to what users are saying—look for phrases like “Where did you buy this?”
Make sure to check the dates on comments to confirm that the product is currently trending.
Step 2: Harnessing Hashtags
Hashtags can provide a wealth of information—don't overlook their potential. Some effective hashtags to use include:
- #TikTokMadeMeBuyIt
- #AmazonFinds
- #TikTokShop
Utilize filters to search for posts from the last month or two. As you sift through, take note of products that are consistently appearing and check their engagement statistics.
Step 3: Analyzing TikTok Shop Affiliates
Next, I would examine TikTok Shop stores of various affiliates and influencers. If you frequently see a product promoted by these accounts, it’s likely a trending item. You can glean insights into what’s popular in your targeted niche.
Step 4: Using Data-Driven Tools
The final step in my product research strategy involved using Dropship IO, a dropshipping research tool that helps analyze product performance:
- Sign up for a Dropship IO trial and navigate to the product database.
- Use filters to locate products based on niche, monthly revenue, and sales.
- Identify trending products that align with your niche specifications and budget.
This platform offers essential data such as sales volume and shop performance—a vital aspect for determining which product to select for your TikTok shop.
Example: Finding a Trending Pet Product
Using Dropship IO, I determined that a specific dog treat ball, priced around $ 12, was generating approximately $ 8,000 in monthly revenue from over 681 sales. This was a promising candidate since it was inexpensive and had a substantial sales volume.
By conducting a reverse search on AliExpress, I discovered that I could source these treat balls for under $ 2 each. This means I could potentially sell them as a bundle, further increasing my profit margins.
Conclusion
The combination of utilizing the For You Page, engaging with trending hashtags, assessing affiliate promotions, and analyzing data-driven tools led me to the perfect product for my TikTok shop, ultimately resulting in sizable profits. Don’t hesitate to revisit this video as needed, especially for the Dropship IO portion, where you can explore how to find your trending product effectively.
Keyword
TikTok product research, Evergreen niches, For You Page, hashtags, TikTok Shop affiliates, sales data, Dropship IO.
FAQ
1. How can I find trending products on TikTok?
You can use the For You Page, engage with TikTok Shop product posts, explore relevant hashtags, and analyze TikTok Shop affiliates' stores to discover trending products.
2. What are Evergreen niches?
Evergreen niches are product categories that retain consistent demand throughout the year, which allows for continuous sales without frequent updates to the product catalog.
3. How does Dropship IO help in product research?
Dropship IO provides insights into product performance, sales volume, and revenue, allowing you to make data-driven decisions while choosing products for your TikTok shop.
4. Why is it essential to check the engagement metrics of products?
Assessing engagement metrics helps you determine the current popularity and demand for a product, ensuring you select a winning product that customers are actively looking for.