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MrBeast: Future of YouTube, Twitter, TikTok, and Instagram | Lex Fridman Podcast #351

MrBeast: Future of YouTube, Twitter, TikTok, and Instagram | Lex Fridman Podcast #351

MrBeast, the YouTube sensation, sat with Lex Fridman to discuss his journey, successes, and visions for the future. Known for his viral content and philanthropic endeavors, MrBeast has redefined what it means to be a content creator on platforms like YouTube, Twitter, TikTok, and Instagram.

Journey to 1 Billion Views

MrBeast believes that one of his existing videos, particularly the Squid Game video, might eventually hit 1 billion views given that YouTube isn't going anywhere. With some of his newer videos already achieving 100 million views in a month, he is optimistic about their longevity and continued growth.

Subscribers vs. Views

When it comes to achieving 1 billion subscribers, MrBeast emphasizes the importance of creating great content over chasing vanity metrics. Instead of focusing on the number of subscribers, his primary goal is to continually improve the quality of his videos.

Twitter Poll and Human Nature

Interestingly, MrBeast discussed a controversial Twitter poll where he asked if people would accept $ 10,000 at the cost of a random person's life. About 45% of respondents said yes, offering him an eye-opening perspective on human nature. This response led to a deeper conversation about the darker aspects of human behavior and our fascination with extreme drama and suffering.

Facing Death and Legacy

MrBeast openly talked about his views on death, revealing that he doesn't fear dying on video as he takes numerous safety precautions. He also disclosed that he has pre-recorded videos set to publish in the future, often contemplating what he would do if he knew he had limited time to live.

Twitter Under Elon Musk

Discussing Elon's acquisition of Twitter, MrBeast is optimistic that rapid changes could bring numerous exciting features to the platform. He has often advised Twitter on various functions like embedding YouTube videos and other user-centric improvements.

Video Retention and Content Strategy

A critical aspect of MrBeast's success lies in his ability to maintain high video retention. He shared insights into his meticulous process of making videos that are not only compelling but "evergreen," continuing to gain views over long periods. The whole content creation process involves brainstorming, pitching ideas, and fine-tuning every detail, from titles to thumbnails.

Business Ventures: Beast Burger and Feastables

MrBeast also delved into his business ventures like Beast Burger and Feastables. Both endeavors are scaling rapidly, though Feastables faced some challenges in keeping up with demand. He aims to expand these businesses globally, leveraging his massive online audience.

Advice for Content Creators

MrBeast offered valuable advice for budding content creators. Some of his key recommendations include:

  • Create 100 videos and aim to improve something with each one.
  • Experiment continually, even when successful, to sustain growth.
  • Surround yourself with people who are as driven and passionate as you are.

Love and Relationships

On a personal note, MrBeast talked about the role of love in his life, stressing the importance of having a supportive partner. He believes that true love should make one a better person and complement their goals and aspirations.

Future Goals

MrBeast hopes to leave a lasting legacy that positively impacts billions of people, aiming to use his platform and influence to bring about significant change in the world. With an insatiable thirst for learning and continual improvement, he is well on his way to achieving this monumental goal.

Keywords

  • MrBeast
  • YouTube
  • Twitter
  • TikTok
  • Instagram
  • Subscribers
  • Viral Content
  • Squid Game Video
  • Human Nature
  • Death
  • Elon Musk
  • Video Retention
  • Content Strategy
  • Beast Burger
  • Feastables
  • Content Creators
  • Legacy
  • Love and Relationships

FAQ

  1. How does MrBeast feel about achieving 1 billion views on a video? MrBeast believes it's possible for one of his existing videos, especially the Squid Game video, to eventually hit 1 billion views given its current trajectory.

  2. What are MrBeast's thoughts on achieving 1 billion subscribers? He emphasizes the importance of focusing on creating quality content rather than chasing vanity metrics like subscriber counts.

  3. What was MrBeast's controversial Twitter poll about? He asked if people would accept $ 10,000 at the cost of a random person's life. Surprisingly, about 45% of respondents said yes, which he found eye-opening.

  4. What are MrBeast's views on death and legacy? He doesn't fear dying on video due to safety precautions and has pre-recorded videos set to publish in the future. He often contemplates what he would do if he had limited time to live.

  5. How does MrBeast approach video retention and content strategy? His key to success is maintaining high video retention through meticulous planning and constantly striving to create compelling "evergreen" content.

  6. What are MrBeast's business ventures? His current ventures include Beast Burger and Feastables, both of which are growing rapidly and aim for global expansion.

  7. What advice does MrBeast give to aspiring content creators? He advises creating 100 videos while aiming to improve with each one, continually experimenting, and surrounding oneself with driven and passionate people.

  8. What is MrBeast's perspective on love and relationships? He believes that love should make one a better person and complement their goals and aspirations.

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