Published on

Kalodata vs FastMoss, which TikTok Shop Analytics Tool is better

Kalodata vs FastMoss: Which TikTok Shop Analytics Tool is Better?

Welcome back, everyone! In today's article, I will delve into the two most essential and helpful TikTok Shop analytics tools I personally use, and our team utilizes. Whether you're an affiliate, creator, service provider, agency, or seller, these platforms will be invaluable to you. We'll explore their use cases, the pros and cons, and my point of view on which platform is better in various scenarios.

Introduction

Hi, I'm Jackie, and I run a TikTok Shop-focused agency that helps seven to nine-figure brands succeed on social commerce. Without further ado, let's get into it. The two mainstream TikTok Shop analytics tools are Kalodata and FastMoss. Kalodata is more popular, but both platforms have their strengths and weaknesses.

Pricing Comparison

Kalodata:

  • Starter Subscription: $ 45.98/month
  • Enterprise Subscription: $ 400/month

FastMoss:

  • Starter Subscription: $ 59/month
  • Pro Plan: $ 109/month
  • Team Plan (enterprise level): $ 399/month

Kalodata is slightly cheaper, especially for beginner-level information. For most creators and agencies, the professional plan of Kalodata should be sufficient.

Kalodata vs FastMoss: Analytics and Data

FastMoss

FastMoss offers detailed and granular data. When you click on a shop, you're immediately presented with an in-depth analysis, including:

  • Shop product page
  • Revenue graph
  • Product analytics
  • Historical live streams

It's beneficial for those who need extensive data but might be overwhelming for beginners.

Kalodata

Kalodata presents a simpler, more straightforward interface. It includes essential data such as:

  • Core metrics
  • Sales revenue breakdown
  • Product rankings
  • Creator rankings

While it provides less information than FastMoss, its ease of use makes it more suitable for beginners.

Use Cases: Affiliates, Sellers, and Agencies

For Affiliates

Your primary goals are to find products to sell and identify content that works best. Use Kalodata to:

  1. Identify top-trending products relevant to your niche.
  2. Analyze the best-performing videos for those products.

For Sellers

First, look at the category-wise performance to understand the broader market. Then, investigate:

  • Product rankings
  • Creator rankings

Engage with high-performing affiliates and, if necessary, offer retainers and high commissions to encourage them to work with you instead of established brands.

For Agencies

Immerse yourself in both platforms to maximize learning. Explore every category and tab to identify trends and gain insights. Successful agency management involves understanding a wide spectrum of data to inform strategic decisions.

Keywords

  • TikTok Shop
  • Analytics tools
  • Kalodata
  • FastMoss
  • Affiliate marketing
  • Product trends
  • Seller strategies
  • Creator rankings

FAQ

  1. Which platform is better for beginners?

    • Kalodata is better for beginners due to its simpler interface and ease of use.

  2. What are the pricing tiers for Kalodata and FastMoss?

    • Kalodata ranges from $ 45.98/month to $ 400/month, while FastMoss ranges from $ 59/month to $ 399/month.

  3. Can FastMoss overwhelm users with too much data?

    • Yes, FastMoss can provide an overwhelming amount of data, which might be confusing for beginners.

  4. Which tool is better for in-depth research?

    • FastMoss is more suitable for in-depth research due to its detailed analytics.

  5. What should sellers focus on using these platforms?

    • Sellers should focus on category performance, product rankings, and engaging high-performing affiliates.

  6. How can affiliates benefit from these tools?

    • Affiliates can identify top-trending products and analyze high-performing content to optimize their promotional strategies.

By understanding the distinct features, pricing, and use cases of Kalodata and FastMoss, you can make an informed decision on which platform best suits your needs. Whether you're a creator, seller, or agency, these tools provide powerful analytics to help you succeed on TikTok Shop.

Read More