Is The TikTok Creativity Program Beta WORTH IT (vs Creator Fund)

Introduction

The TikTok Creativity Program is currently creating waves among content creators, with many earning thousands of dollars per video. But is it better than the Creator Fund, and is it truly worth diving into? The answer may surprise you.

Creativity Program vs Creator Fund

There are two primary differences between the TikTok Creativity Program and the Creator Fund:

Video Length: Videos must be over 60 seconds long in the Creativity Program. This can be challenging if your existing audience is accustomed to shorter videos. Transitioning to longer content requires keeping viewers engaged for an extended duration; otherwise, it could harm your video's performance.
Payment: The Creativity Program is designed to pay creators significantly more. Creativity Program pays around $ 1 for every 1,000 views, whereas the Creator Fund pays approximately $ 20 to $ 30 for many creators with millions of views. In contrast, some creators in the Creator Fund make just $ 10 to $ 20 for hundreds of thousands, even millions of views.

Strategies to Hook Viewers in Longer Videos

To adapt to longer content styles, consider these strategies:

Use Good Hooks: Utilize positive hooks, negative hooks, question hooks, and even slightly clickbaity hooks, but always deliver what you promise. You can access a free product with 80+ hooks, examples, and tips in the description provided.
Retention Hacks: Add multiple layers to your videos, such as mispronouncing words, intentionally misspelling subtitles, or placing intriguing elements in the background. This will compel viewers to comment and engage further. Basics like options effects, zoom-ins, and zoom-outs also help.

Payment Expectations and Qualified Views

While the Creativity Program promises around $ 1 RPM (Revenue Per Mille), actual earnings might be a bit lower due to the quality and originality of the content. Not all views are qualified views:

Watch Time: The watch time should be at least 5 seconds.
Negative Engagement: Views don’t count if the viewer taps on “not interested” or reports your video.
Unique Views: One account equals one view, regardless of how many times the video is watched.

RPM can vary per video based on TikTok’s algorithm, with high-quality content earning more.

Is It Worth It?

Yes, the Creativity Program can be very rewarding. If you achieve 100K views every day, or two videos a month with 1.5 million views, you can make between $ 1,500 to $ 3,000 a month. The program’s $ 11,000 per 1 million views significantly outshines the Creator Fund’s $ 50 per 1 million views.

You can create various types of content, including faceless, podcasts, and gaming content, by repurposing existing content to make it unique.

Final Thoughts

Participate in the TikTok Creativity Program, build an audience, and explore multiple monetization opportunities. By optimizing your videos and engagement, you can significantly boost your earnings.

Keywords

TikTok Creativity Program
Creator Fund
Video Length
Engagement Strategies
Qualified Views
RPM (Revenue Per Mille)
Monetization
Audience Building

FAQ

Q: What is the primary difference between the TikTok Creativity Program and the Creator Fund?
A: The TikTok Creativity Program requires videos to be over 60 seconds long, and it generally pays more per view compared to the Creator Fund.

Q: How much can creators earn per 1,000 views in the Creativity Program?
A: Creators can earn around $ 1 per 1,000 views in the Creativity Program.

Q: What are qualified views?
A: Qualified views are views that last at least 5 seconds and are not flagged by viewers as “not interested” or reported.

Q: Is it worth joining the TikTok Creativity Program?
A: Yes, the program can be very rewarding, especially if you consistently achieve high view counts.

Q: What types of content can be created for the Creativity Program?
A: You can create various types such as faceless videos, podcasts, and gaming content by repurposing and making them unique.