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How To Grow Fast On TikTok In 2024
Introduction
It's never been easier to grow on TikTok than right now. However, if you lack the right direction, tips, and strategies, you might find yourself stuck at 200 views on nearly every video. You may get lucky occasionally, but without understanding what makes a viral video, you will never accelerate your growth on TikTok effectively. To speed up this process, I will provide five essential steps and strategies to start any brand-new account and skyrocket your growth within weeks. This guidance is applicable to both personal brands and faceless accounts.
For instance, my recent student, who has only one arm, generated 20,000 followers within three days of starting his account by using these exact strategies. Another student, Sunil, implemented this strategy and amassed over 38 million views in just three months.
What this article covers:
- A quick overview of how the algorithm works
- How to properly start a new account
- Whether hashtags matter
- The significance of posting times
- My secret strategy to create viral videos back-to-back
By combining all the strategies discussed, you'll be set for success in 2024 and beyond, ensuring you never struggle with growing a TikTok account again.
Understanding the TikTok Algorithm
I have previously made a detailed video breaking down TikTok’s algorithm and its point system. Here is a quick refresher:
Think of the algorithm as a point system. If you get more points, your video wins. The points are distributed as follows:
- 150% watch time: 6 points (viewers watch the video completely and replay it)
- 100% watch time: 5 points (viewers watch the entire video)
- Share: 3 points
- Comment: 2 points
- Like: 1 point
Likes are less significant compared to other engagement metrics. The key is to retain viewership and keep users on the platform as long as possible.
The Video Phase Breakdown
- Seeding Phase: 0 to 1,000 views. Your video competes for attention among all new posts.
- Initial Phase: Videos with more points move ahead to the expansion phase.
- Expansion Phase: Around 10,000 views. Videos with higher points will progress to the viral phase.
- Viral Phase: Videos with the best metrics continue to gain widespread attention.
The primary focus should be on retaining viewers. The longer they stay, the more ads they view, which puts more money into TikTok’s pockets.
Properly Starting a New Account
When creating a TikTok account, the algorithm doesn’t know your identity or your target audience. Here’s what you should do:
- Don't post immediately after creating the account.
- For the first 24 hours, engage with content within your niche by following accounts, liking their videos, commenting, saving, and sharing.
- Engage for 30 minutes to ensure your For You Page is tailored to your niche.
Do Hashtags Matter?
While some accounts succeed without hashtags, they are beneficial, especially when starting. Use 2-3 niche-specific hashtags to help TikTok’s algorithm understand your content. There is no penalty for using hashtags, so utilize them.
Do Posting Times Matter?
Posting times are less crucial as people binge on TikTok around the clock. However, posting between 6:00 PM to 10:00 PM Eastern Time can help initially by targeting users getting off work or school. Once your account gains momentum, check your analytics to fine-tune your posting schedule.
Secret Strategy: The Copy-Paste Method
Why waste time reinventing the wheel? Here’s how to fast-track your success:
- Install the Chrome extension Sort for TikTok.
- Identify high-performance accounts within your niche.
- Use Sort for TikTok to find their top videos.
- Re-create these videos, using similar hooks and retention strategies.
- Gradually tweak and innovate your content after gaining momentum.
The copy-paste method gives you a head start. Over time, you’ll learn what makes a video viral and won’t need to rely on copying.
Joining a Community
If you're looking for further guidance, consider joining a community like Creator Access. This platform aims to help content creators grow their social media presence and monetize their passion.
Keywords
- TikTok growth
- algorithm
- engagement metrics
- video phases
- new account setup
- hashtags
- posting times
- viral video strategy
- copy-paste method
- Creator Access
FAQ
Q1: How long should I wait before posting on a new TikTok account?
A1: Wait for the first 24 hours while engaging with content in your niche to ensure TikTok recognizes you as a real user.
Q2: Do hashtags help in growing my TikTok account?
A2: Yes, especially when starting. Use 2-3 hashtags relevant to your niche to help TikTok's algorithm understand your content.
Q3: What times are best for posting on TikTok?
A3: Initially, try posting between 6:00 PM to 10:00 PM Eastern Time to target users after work or school. Adjust based on your analytics as your account grows.
Q4: What is the copy-paste method?
A4: The copy-paste method involves identifying high-performing videos in your niche and recreating them with similar hooks and retention strategies to quickly gain momentum.
Q5: Is joining a community beneficial for TikTok growth?
A5: Yes, communities like Creator Access offer valuable strategies and support to help you grow your social media presence and monetize your passion.
By following these strategies, you will be well-equipped to grow your TikTok account rapidly and effectively in 2024.