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How to find winning products on TikTok Shop easily

Introduction

It's a great day to have a great day! Not only are we drinking water out of glass bottles, which is the key to a good life, but we're also diving into how to do product research for TikTok Shop. Whether you don't already have an existing e-commerce business or are trying to jump on a trend, find products, find a niche, and blow up on TikTok Shop, this article is for you.

Feel like having some fun? I'll be giving away $ 100 to someone who likes, comments, and subscribes. I'll pick someone and announce them on my Instagram. I do this often, so keep an eye out.


The Gold Rush of TikTok Shop Product Research

I haven't seen anything like this since my early e-commerce days in 2015 when fidget spinners were wildly popular. Just like then, the TikTok Shop is booming, and we're going to talk about a few important topics:

  1. Product research: What to do, where to do it, and what data to look at
  2. Fulfillment: Building a store, opening the shop, and setting everything up correctly

Most people sell junk products that don’t explode, whereas practically everything we launch is booming on TikTok Shop. Here's how you can do it, too.


Step-by-Step Guide to TikTok Shop Product Research

Step 1: Use Essential Tools for Research

Start with a research tool like Fast Moss, which pulls live data from TikTok's API. With this tool, you can see the products that are blowing up.

Top Categories

  1. Health: Supplements, vitamins, workout accessories
  2. Beauty: Skincare, makeup tools, facial rollers
  3. Tech Accessories: Phone mounts, gimbals

Another useful tool is Shop Hunter. It allows you to pull data from external sources by entering URLs of big TikTok shops.

Check out tools like Own Base if you already have a brand and want to integrate with TikTok seamlessly.


Step 2: Understanding Fulfillment

Inventory

To get started, you'll need inventory in the US. Options like Alibaba for sourcing are available. Spend a couple of thousand dollars on inventory and have everything shipped to the US.

Dropshipping Option

If you're considering dropshipping, CJ Drop Shipping is a viable route. However, ensure it is shipped from a US warehouse to meet TikTok Shop’s strict requirements.


Step 3: Setting Up Your TikTok Shop

Fulfillment With Own Base

Tools like Own Base allow you to transfer products from your Shopify store to your TikTok shop seamlessly.

  1. Create your TikTok shop account
  2. Use Own Base to integrate your Shopify listings and keep track of your inventory.

Step 4: Listing Your Product

Let's list a magnetic phone mount as an example:

  1. Go to TikTok Shop > Products > Manage Products
  2. Click on "Add New Product"
  3. Fill in details like product name, weight, dimensions, etc.
  4. Upload images and descriptions
  5. Submit for review

Step 5: Marketing and Scalability

Once set up, you're ready to market your products. If you're serious and have more than $ 10,000 for inventory, consider filling out our form for small group coaching where we’ll help you scale quickly.

Influencer Marketing

To kickstart sales, send samples to influencers for reviews and promotions.


Keyword

  • TikTok Shop
  • Product Research
  • Inventory
  • Fulfillment
  • Dropshipping
  • Fast Moss
  • Own Base
  • Shop Hunter
  • Marketing

FAQ

What tools can I use for research on TikTok Shop?

You can use Fast Moss and Shop Hunter for product research and data analysis.

What are the top categories selling on TikTok Shop?

The top categories are health products, beauty products, and tech accessories.

How do I manage fulfillment for my TikTok Shop products?

Use tools like Own Base to transfer your existing Shopify inventory to TikTok Shop and think about investing in US inventory.

Is dropshipping a viable option on TikTok Shop?

Yes, but it's advisable to have the products shipped from a US warehouse to meet TikTok Shop’s requirements.

How can I list a new product on TikTok Shop?

Go to TikTok Shop > Products > Manage Products, fill in the required details, upload images and descriptions, and submit for review.

What marketing strategies should I employ?

Consider using influencer marketing and if you have a larger budget, apply for small group coaching to scale quickly.