How To Do TikTok Ads Step-By-Step

Hey everyone, John Crestani here. In this article, I'll walk you through how to create effective TikTok ads from start to finish. TikTok ads currently provide one of the highest ROI ways to market your business, start a business, or promote anything online in a cost-effective manner.

Terminology

Before diving into the details, let’s cover some basic terminologies:

Targeting: Determines who will see your ads.
Creative: The content of the ad itself, including the video and call to action.
Settings: How you spend your daily budget and how you pay for ads.
Offer: The actual product or service you are selling.

Step 1: Choose a Product to Sell

First, let's identify a product to promote. One of the best places to find products to sell is ClickBank. Follow these steps:

Visit ClickBank's Affiliates section.
Click on Join ClickBank to create an account.
Go to the Marketplace and click the Search button to find top-selling products.
For our example, we'll use Occuprime, a vision support supplement that pays over $ 100 per sale.

Step 2: Set Up Targeting

Target the right audience by considering who would need the product. For a vision support product, we might target older individuals with vision problems.
On TikTok, find relevant hashtags (e.g., #visiontest) to help refine targeting.

Step 3: Create the Ad Creative

Either recreate a high-engagement video related to your niche or pay someone to create it via platforms like Fiverr.
An example is a video related to a vision test, as it tends to get high engagement.

Step 4: Set Up the Ad Campaign

Log into TikTok Ads and select Create an Ad.
Choose Traffic for your campaign objective.
Configure your ad group settings:
- Placement: Uncheck automated settings and remove platforms like Pangle.
- Targeting: Set age demographics appropriately and select relevant hashtags.
- Budget: Set a daily budget, starting at a minimum of $ 20.
Upload your ad creative and insert your affiliate URL, ensuring to use a landing page if possible to avoid any restrictions from TikTok on raw affiliate links.

Final Notes

Ensure all components of your ad are cohesive to maximize effectiveness. If you are new to this, consider starting simple and gradually incorporating more advanced techniques.

By following these steps, you should be on your way to creating successful TikTok ad campaigns.

Don't forget to subscribe to my channel for more informative content about marketing and making money online.

Keywords

TikTok Ads
Targeting
Creative
Settings
Offer
ClickBank
Occuprime
Hashtags
Budget
Ad Campaign
Affiliate Marketing

FAQ

Q1: What does targeting mean in TikTok ads?
A1: Targeting refers to defining who will see your ads among TikTok's user base, such as age, interests, and specific hashtags.

Q2: How do I find a product to sell on ClickBank?
A2: Go to ClickBank's Marketplace, use the search feature to find top-selling products like Occuprime, and generate a promotional link to use in your ads.

Q3: What should my daily budget be for TikTok ads?
A3: The minimum daily budget is $ 20 when starting, but you can adjust based on your ad performance and goals.

Q4: Why should I avoid using raw affiliate links in ads?
A4: Most ad networks, including TikTok, may ban accounts using raw affiliate links. Using landing pages helps in better tracking and compliance with TikTok's policies.

Q5: What is the significance of ad creative?
A5: The ad creative, which includes the video and call to action, significantly impacts the effectiveness of your campaign. High-quality and engaging creatives lead to better results.

Q6: Can I create the video myself?
A6: Yes, you can recreate trending videos yourself or hire someone from platforms like Fiverr to create professional videos for your campaign.

Feel free to reach out if you have more questions or need further guidance on setting up your TikTok ads!