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How to Create the BEST TikTok Landing Page! - TikTok Affiliate Marketing 2024

How to Create the BEST TikTok Landing Page! - TikTok Affiliate Marketing 2024

Hey everyone! In this article, I'm going to show you how to create a high-converting landing page for TikTok. As you might know, TikTok has become immensely popular over the last few years. If you're thinking about creating content on TikTok, or even if you're already creating content and have a ton of followers, this method will work for you. Whether you have a large following or very few followers, this guide is useful.

Before we jump in, I want to mention that I'll be using ClickBank's Accelerator in this guide. Accelerator is an all-in-one landing page and funnel builder built for affiliates by affiliates. If you're interested in learning more, there’s a link in the description below.

Why Use a Bridge Page for TikTok?

To start, using TikTok for affiliate marketing is similar to Instagram. Your link (whether it's a bridge page link or an affiliate link) will live in the link in bio section of your TikTok profile. For example, I found a theme page related to smoothies and detox smoothies on TikTok. This page had multiple affiliate offers listed, each taking you through a hop link to a vendor sales page.

Instead of doing this, I recommend creating a bridge page to warm someone up before sending them to a vendor's sales page. So, what is a bridge page? It’s simply a page that lives between your platform (in this case, TikTok) and the vendor’s sales page. This page essentially bridges the traffic from TikTok to the vendor's sales page.

There are two main reasons to use a bridge page:

  1. Pre-Selling Traffic: It’s best for warming up the traffic you're sending to the vendor's sales page, improving conversion rates by setting expectations.
  2. Required by Ad Platforms: If you plan on using paid traffic, ad platforms often require a bridge page before sending someone to a hop link.

Building Your Bridge Page

When building your bridge page, consider the TikTok demographic and their behavior. TikTok users are generally younger, they use mobile devices, and they consume short-form content. Make your page short, sweet, to the point, and possibly interactive to match their experience.

I'll be using a lead magnet funnel which allows capturing email addresses, remarketing to them, and sending them to your vendor's sales page. Here’s the step-by-step process:

Step 1: Choose Your Offer

The example offer is "Brain Training for Dogs," a video course. Important to remember: when using a lead magnet funnel, you need to provide something valuable enough that a user will be willing to give you their email address.

Step 2: Create Your Lead Magnet

Create a free gift or incentive that is compelling. For the dog training offer, I might create a PDF or an ebook on how to get your dog to stop pulling on the leash.

Step 3: Build the Funnel in Accelerator
  1. Create a New Funnel: Open Accelerator, click on "New Funnel," and choose a lead magnet template.
  2. Edit the Page: Modify to fit a mobile view, focusing on the free gift. Your headline should be clear and directly solve their problem.

Example Headline: "Free Gift: How to Prevent Leash Pulling for Good."

  1. Add Form: Collect email addresses via a form. Configure the form to collect only essential information (like an email address).
  2. Create a Thank You Page: After getting the email, redirect users to a thank you page. Here, push them towards the vendor's sales page using your hop link.

Example Thank You Page Headline: “Thanks! One Last Step – Your Free Guide is on Its Way! Ready to Prevent Other Bad Dog Behaviors? Click Below.”

  • Buy a Domain: Connect your domain to Accelerator.
  • Add to TikTok Bio: Place the URL of your lead magnet page in your TikTok profile bio.

Keyword

  • TikTok
  • Bridge Page
  • Affiliate Marketing
  • Landing Page
  • ClickBank
  • Accelerator
  • Lead Magnet
  • Email Collection

FAQ

Q: What is a bridge page? A: A bridge page is a webpage that exists between the traffic source (like TikTok) and the vendor's sales page. It warms up the traffic and improves conversion rates.

Q: Why should I use a bridge page instead of a direct link? A: A bridge page helps pre-sell and warm up the traffic, leading to higher conversion rates. Additionally, it may be required by ad platforms if you use paid traffic.

Q: What is a lead magnet? A: A lead magnet is a free resource offered to prospects in exchange for their contact information, usually their email address.

Q: Can I use this method without followers on TikTok? A: Yes, this method is effective regardless of your follower count.

Q: How do I connect my domain to Accelerator? A: You can purchase a domain through Accelerator or connect an external domain. Detailed instructions are available within the accelerator platform.

Q: How do I handle the email addresses I collect? A: Use an email marketing tool to send out the free gift and follow up with additional content or offers. Accelerator can integrate with various email marketing services.

Feel free to try out these methods and adjust according to your needs. Happy marketing!