How to Create a TikTok Shop (BEGINNER GUIDE)

TikTok shops are the latest and most promising opportunity to launch a business. If you’re looking for a step-by-step TikTok shop setup guide that caters to your learning style, this article is for you. By the end of this guide, you'll have a fully configured TikTok seller account and the ability to integrate your products with your TikTok account so you can post videos with your products highlighted. Let's dive right in.

Step 1: Navigating to the TikTok Seller Center

First, go to the TikTok Seller Center. If you’re in North America, choose the appropriate region. Click "Enter" and proceed to "Sign Up." Despite having an existing TikTok account, we recommend starting fresh with a new account for more flexibility in the future.

Step 2: Signing Up

You can sign up using an email or a phone number. After entering the verification code, you'll select your business type. If you're just starting, select "Individual." This can always be changed later if needed.

Step 3: Verification Process

Upload your ID for verification—either a US passport or a US driver’s license. After submitting, you’ll need to provide your address and taxpayer ID. If you selected “Individual,” your Social Security Number serves as your tax ID. Once done, click “Next.”

Step 4: Compliance Agreement

Select the country you operate in (e.g., United States) and confirm that you do not use third-party services or subcontractors. Agree to TikTok’s terms and click “Next.”

Step 5: Business Information

Enter a generic business name (e.g., Cedar Hills Co) and primary product or service category. Click "Secure Sign Up" after confirming your phone number.

Step 6: Store Review Process

Your store is now under review, which usually takes less than two hours. Meanwhile, you can familiarize yourself with the TikTok Seller Center.

TikTok Seller Center Overview

Orders Tab: Manage orders, returns, and shipping options.
Marketing: Create deals, discounts, shipping discounts, live giveaways, etc.
Ads: Set up TikTok ads. You can use promotional links for free ad spends.
Campaigns: Manage event-driven sales (e.g., Black Friday).
Analytics: Monitor your store’s performance.
Shop Health: Ensure timely responses and shipments to avoid penalties.

Complete the setup steps similar to Shopify, ensuring your shipping details are accurate.

Connecting Your TikTok Account

Make a fresh TikTok account and link it to your TikTok Seller Center. You can scan a QR code through the TikTok app for seamless connection.

Additional Resource: Dropship Agent

For smooth operations, consider using a sourcing agent like Dropship Agent. They offer:

Fast worldwide shipping (5 to 12 days)
Custom packaging, labeling, and thank-you cards
100% package insurance

Click the relevant link to get a free quote within two days.

Thank You and Acknowledgements

A special thanks to Jason from Option Swing and Ternary Developments for their continuous support. Option Swing is a well-established stock and options trading group, now acquired by Asset Entities.

Keywords

TikTok shop setup
TikTok seller account
E-commerce
Dropship Agent
TikTok guidelines
Product integration
Business verification

FAQ

Q: Can I use my existing TikTok account to set up the shop? A: It's recommended to create a new TikTok account for the shop, which ensures more flexibility in the future.

Q: How long does the review process take for my store? A: The review process typically takes less than two hours but can extend up to 48 hours.

Q: Do I need a business entity to start a TikTok shop? A: No, you can start as an individual. You can always register a business entity later.

Q: How do I connect my TikTok account to my Seller Center? A: You can scan a QR code via the TikTok app to link your account to the Seller Center.

Q: What are the benefits of using a sourcing agent like Dropship Agent? A: They offer fast worldwide shipping, custom packaging, and 100% package insurance, enhancing the customer experience and simplifying back-end processes.

With these steps and resources, you're all set to start and manage your very own TikTok shop successfully. Good luck!