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How to Connect to TikTok Ads

Introduction

If you're utilizing TikTok's ad manager to monitor your campaign performance, Power My Analytics (PMA) can streamline the process of generating reports and dashboards for your TikTok ads data. In this article, we will guide you through the steps to connect your TikTok ads account to Power My Analytics and create a report in Looker Studio.

Step-by-Step Guide

1. Confirm Admin Role: Before proceeding with the setup, ensure that your TikTok account has the admin role in the TikTok Business Center. This access level is required to manage campaigns within TikTok Ads Manager.

2. Setting Up Power My Analytics:

  • Visit the Power My Analytics Hub at hub.powermyanalytics.com.
  • If you haven’t signed up yet, you can start with a 14-day free trial without needing to provide payment details.

3. Connect TikTok Ads Account:

  • In the PMA Hub, navigate to “Sources” in the left sidebar.
  • Click the “New Data Source” button.
  • Under “Connect a New Account,” select TikTok Ads from the gallery.
  • In the pop-up window, enter your TikTok for Business email and password, then click “Login.” Your TikTok account is now successfully connected.

4. Creating a Report in Looker Studio:

  • After logging in to TikTok, go to “Looker Studio” in the left sidebar.
  • Click on “TikTok Ads” from the gallery to initiate a new report.
  • You may need to authorize the connection by clicking the “Authorize” button.
  • Select the name of your Hub and click “Next.”
  • Then, choose the TikTok account you want to use and click “Next” again.
  • Select the advertisers you wish to include, and click “Next” once more.
  • To employ PMA’s TikTok Ads dashboard, ensure the checkbox for “Use report template for new reports” is ticked, then click “Connect” to proceed.
  • Click “Create Report” in the top right corner, and confirm by clicking “Create Report” again in the dialog box. Your report is now established using your TikTok account as a data source.

Conclusion: Power My Analytics simplifies the integration of your TikTok ads data into Looker Studio, as well as other platforms like Google Sheets and Excel. For further information on linking your TikTok ads data with Power My Analytics, visit support.powermyanalytics.com.

Keywords

  • TikTok Ads
  • Power My Analytics
  • Looker Studio
  • Campaign Performance
  • Data Source
  • Report Creation

FAQ

Q1: Do I need an admin role to connect my TikTok account to PMA?
A1: Yes, you must have the admin role in the TikTok Business Center to manage campaigns in the TikTok ads manager.

Q2: Can I use Power My Analytics for free?
A2: You can start a 14-day free trial with Power My Analytics without entering any payment details.

Q3: What if I face issues while connecting my TikTok account?
A3: If you encounter problems, refer to the support section on Power My Analytics for assistance.

Q4: Can I create reports for multiple advertisers in TikTok?
A4: Yes, you can choose which advertisers to include when setting up your report in Looker Studio.

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