How much money I made from the TikTok Creator Program

Introduction

If you're curious about how creators are monetizing their content in the TikTok Creator Rewards Program, you've come to the right place! My name is Nyla, and I joined this program in October 2023. I currently have around 88,400 followers on TikTok, and I've been posting videos ranging from lifestyle to food content, some of which have garnered hundreds of thousands of views. In this article, I’ll provide a detailed overview of my experience with the program, including how much I’ve earned.

Overview of the TikTok Creator Rewards Program

TikTok launched the Creator Fund in 2020, promising creators a total of $ 1 billion over three years. However, many creators found the payouts disappointingly low. As a response to this, TikTok introduced the Creator Rewards Program in February 2023 (originally the TikTok Creativity Program Beta), which I joined in October 2023.

Eligibility Requirements

To qualify for the TikTok Creator Rewards Program, you need to meet the following criteria:

Age: Must be at least 18 years old.
Followers: Must have at least 10,000 followers.
Views: Minimum of 100,000 valid views in the past 30 days.
Account Type: Must have a business account (personal accounts are not eligible).
Location: Currently available in the US, Brazil, France, Germany, Japan, Korea, and the UK, with plans for expansion into more countries.

Video Requirements

To monetize your videos, they must meet certain requirements:

Original Content: Videos should be unique and not copied from other creators or media.
Length: The videos need to be a minimum of one minute long.
Qualified Views: Payment initiates after your video surpasses 1,000 views. Views must have a watch time of more than 5 seconds, and views from the For You page count.

Earnings Overview

Since joining the program, I’ve made a total of £380.65 from my content. My average RPM (revenue per 1,000 views) across all my videos is £35, but this can vary significantly based on factors like location, total playtime, and viewer engagement.

For example, my highest-earning video received 489,300 views, yet only 26,000 were qualified. My RPM for that video was £39, leading to a payout of £81.27. My second highest paid video received 345,500 views with 185,000 qualified views, earning me £74.88.

Final Thoughts

While £380 might not seem substantial, considering I posted only 22 videos (averaging 2 videos per month) and spent approximately 15-20 minutes creating each, the earnings are an added bonus to my passion project.

I recommend that anyone considering the Creator Rewards Program should not rely solely on it for income. Viewer engagement and video performance can fluctuate significantly, so it’s wise to diversify income streams. If you want to know additional ways to monetize TikTok, I have created other educational content that you might find useful!

Keywords

TikTok Creator Program
Monetization
RPM
Qualified Views
Original Content
Earnings

FAQ

Q: What is the TikTok Creator Program? A: The TikTok Creator Program is a monetization initiative that compensates creators for their original content on the platform.

Q: How much money can a creator make from TikTok? A: Earnings vary widely, but my average RPM is about £35, leading to total earnings of £380.65 from 22 videos.

Q: What are the eligibility requirements for the TikTok Creator Rewards Program? A: To qualify, you must be at least 18 years old, have at least 10,000 followers, accumulate 100,000 valid views in 30 days, have a business account, and be located in an eligible region.

Q: Can I rely on TikTok earnings for my primary income? A: It’s advisable not to rely solely on TikTok earnings due to unpredictable viewer engagement and program sustainability. Diversifying your income streams is essential.

Q: What type of content is eligible for monetization? A: Only original content that is a minimum of one minute long qualifies for monetization under the TikTok Creator Rewards Program.