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Free TikTok Organic Course - TikTok Organic Strategies (NO PAID ADS)

Introduction

Have you ever considered that you can market your brand or business completely for free on TikTok? Most people believe it costs thousands of dollars to market on TikTok or think they need a marketing degree. However, that's far from the truth.

Introduction

If you've ever been to Disney World, you'll know there are two lines: the regular line and the fast track lane. People in the fast track lane skip the line and get straight to the ride. The reason is simple—they're playing a different game, setting their rules, and successfully escaping the 99%. You have two options for marketing your business: the old way or the new way—absolutely free on TikTok with some knowledge.

In today's free course, I'm going to show you the four main phases to marketing your brand on TikTok organically, with no paid ads, allowing you to skip the line and start seeing results faster. I'm Chase Chapel, and I've advised on over 200 million in ad spend, working with brands like 7-Eleven and Power Crunch. Over the last four months, we've grown more than 50 TikTok accounts to over 100K followers using these strategies.

Why TikTok?

Let's consider some insights:

  1. Authenticity: 52% of users want brands to be genuine.
  2. Website Visits: 73% of users are likely to visit a website while using TikTok.
  3. Discovery: 40% of Millennial users find new things on TikTok.

Videos That Do Not Work

Common Mistakes

  1. Captions covering buttons: Text at the bottom or behind buttons decreases view volume.
  2. Non-vertical videos: Landscape and square videos hinder performance.
  3. No audio: Videos without music or voice overlay underperform.
  4. Policy violations: Posting content against the policy decreases views.
  5. Overproduced content: Authentic content performs better.

Examples

  • Overproduced videos with non-vertical formats and inappropriate text placement do not perform well.
  • A student’s video with text only at the bottom saw poor engagement.

How To Go Viral

Data-Driven Tips

  1. High resolution: Results in 5.4% more views.
  2. Make noise: 93% of top-performing videos use audio.
  3. Short and sweet: Videos between 21-34 seconds see more impressions.
  4. Full screen: 60.5% increase in views with full-screen videos.
  5. Vertical video: 40.1% increase in views for vertical formats.

Case Studies

Scott’s Success

  • Initially, his text placement and engagement were poor.
  • After applying the strategies, he gained 190K followers and nearly a million likes.
  • Consistency and good hooks in videos led to massive growth.

Arc Drops

  • Grew to over 500K followers using reaction-style videos.
  • Reaction videos engaging viewers led to millions of views and significant sales.

Hannah Ingram

  • Uses story-based videos, drawing viewers by being relatable.
  • Simple step-by-step instructions and strong call-to-actions increased engagement and inquiries.

Product Comparisons

  • Comparing products to well-known brands helps in decision-making and calls out competitors' shortcomings.
  • Strong calls to action and clear points led to significant views and conversions.

Conclusion

These strategies can organically elevate your TikTok presence, as evidenced by Legions of happy clients seeing outstanding outcomes, both in followers and financial performance. If you wish to dive deeper, consider our ads Mastery mentorship for a hands-on experience tailored specifically to your brand.

Keywords

  • TikTok Marketing
  • Organic Growth
  • No Paid Ads
  • Data-Driven Strategies
  • Authentic Content
  • High Resolution
  • Full-Screen Videos
  • Vertical Format
  • Ecommerce
  • Lead Generation

FAQ

Q: Do I need to spend money on TikTok ads?

A: No, the strategies shared allow you to market your brand organically without spending money on ads.

Q: What video length is ideal for TikTok?

A: The ideal length is between 21-34 seconds.

Q: How important is having audio in my TikTok videos?

A: Very important. 93% of top-performing TikTok videos use audio.

Q: What video format should I use for TikTok?

A: Always use vertical video format (9x16 aspect ratio).

Q: Can anyone implement these TikTok strategies?

A: Yes, these strategies are designed to be actionable by anyone, regardless of prior experience.

Q: What kind of content performs best on TikTok?

A: Authentic, genuine content that resonates with viewers and follows the formatting and engagement tips can significantly enhance performance.