Facing High RTO Rates ?❌

Introduction

Handling high Return To Origin (RTO) rates can be a significant challenge for e-commerce businesses. The frustration of dealing with returned products all too often is common. Sometimes it's unexpected, and at times the returned product isn't even the right one. These issues can create substantial logistical headaches. However, there’s a straightforward solution that could help mitigate this problem.

A Simple Solution to Reduce RTO Rates

One effective method to address the high RTO rates is to add a confirmation call process before dispatching orders. Here are the steps you should follow:

Order Received: When an order is placed, pick up the phone and call the customer.
Confirm Identity and Details: Confirm the customer’s identity by asking if it is indeed them, verify the correctness of the address, and confirm the name.
Availability Check: Ensure that the customer will be available at the address to receive the product within the next five to seven days.

If the customer confirms their availability during this period, you can go ahead and ship the product. On the other hand, if the customer indicates they won’t be available, hold off on shipping the product. This preventive step can reveal potential issues early on and allows you to avoid unnecessary returns.

By implementing this confirmation process, you can reduce your RTO rates by at least 10 to 20% from their current levels, streamlining your operations and enhancing overall efficiency.

Keywords

RTO rates
e-commerce
confirmation call
logistics
availability check
reduce returns

FAQs

Q1: What does RTO stand for? A1: RTO stands for Return To Origin. It refers to orders that are returned to the seller without being delivered to the customer.

Q2: How does a confirmation call help reduce RTO rates? A2: A confirmation call helps verify the customer's details and their availability to receive the order, which can prevent orders from being returned due to incorrect information or absence.

Q3: What details should be confirmed during the call? A3: During the call, confirm the customer's identity, their address, and their name. Additionally, check their availability to receive the order within the specified delivery period.

Q4: How much can the RTO rates be reduced by implementing this process? A4: Implementing this confirmation process can potentially reduce RTO rates by 10 to 20%.

Q5: What should you do if a customer is not available during the delivery period? A5: If a customer is not available, hold off on shipping the product until a suitable delivery period is identified. This helps in avoiding unnecessary returns and logistical issues.