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FACELESS DIGITAL MARKETING| HOW TO MAKE FACELESS CONTENT TO MAKE $4K/MO

Introduction

Welcome back to my channel! My name is Jesslyn, and today I'll guide you through creating faceless content for your digital marketing accounts. This content is perfect for platforms like YouTube Shorts, TikTok, or Instagram. If you're unfamiliar with faceless content or faceless digital marketing, don't worry! I'll walk you through everything with a screen recording.

Many tutorials out there often require you to purchase a course, but today, I'm here to provide valuable information for free! So grab a pen, a notebook, and let's get started!

Getting Started with Canva

Now that you can see my screen, I want to share how to create faceless content for free using Canva. Usually, I use Canva Pro, but today I'll demonstrate using the free version.

  1. Access Canva: Go to the search bar and look for "mobile video." Click on this option and then create a blank mobile video.

  2. Customize Your Video:

    • Once you have your blank video, go to the Elements tab to find videos.
    • Search for "aesthetic videos." You might think of actions like pouring coffee or arranging flowers that create beautiful visuals.
    • Since we're using the free version, we have limited options, but don't let that stop you!

  3. Set the Background:

    • Choose a video you like, right-click on the video, and select "set video as background." This will fill the screen perfectly for Instagram and TikTok.
    • Remember: Keep your video length to about 7 seconds. This allows the video to loop while viewers read your captions, making it more likely to gain traction on social media.

  4. Batch Content:

    • I prefer creating content in batches. Instead of daily uploads, dedicate a day to produce multiple videos so you can post them throughout the week.

  5. Adding Captions:

    • You can add text overlays for context and engage viewers better. Use simple captions like "POV: I just started my marketing journey."

  6. More Video Creation:

    • To create additional videos, just add more pages, choose more aesthetic videos, and repeat the process of shortening to 7 seconds.

Using Pexels for Free Resources

If you’re seeking more video options outside of Canva, consider using Pexels. It’s a fully free resource with a vast library of videos.

  1. Search on Pexels:

    • Go to pexels.com and search for terms like “faceless woman” or “aesthetic.”
    • Filter for videos to find a plethora of free options.

  2. Collect and Download:

    • Select your favorites, collect them into a folder, and download them easily.

  3. Upload to Canva:

    • Upload your downloaded videos into Canva. Use the same process as before to set them as backgrounds and adjust their size accordingly.

  4. Remember to Keep It Short:

    • Always ensure these videos remain around 7 seconds long for the best results.

Music & Final Touches

  1. Downloading and Preparing:

    • When your videos are ready, click on share and download each page separately.
    • Choose the resolution—1080p is usually sufficient.

  2. Adding Music:

    • For platforms like Instagram, add popular background music from their libraries to improve your reach.
    • For YouTube Shorts, consider using an editing app like CapCut to add music to your videos before uploading.

Conclusion

This article covers how to create engaging faceless content for digital marketing platforms using free resources like Canva and Pexels. The key is to strategize your content planning and keep your videos concise for better engagement.

Keyword

faceless content, digital marketing, Canva, Pexels, aesthetic videos, TikTok, Instagram, YouTube Shorts, batch content, captions, music.

FAQ

  1. What is faceless content?
    Faceless content refers to videos or graphics that do not showcase the creator's face, focusing instead on visuals or text.

  2. Do I need a paid version of Canva for this?
    No, you can absolutely create faceless content using the free version of Canva, although some features are limited compared to the paid version.

  3. Why should videos be 7 seconds long?
    Keeping videos to about 7 seconds allows them to loop while the viewer reads the accompanying text, thus increasing retention and engagement.

  4. Where can I find free videos?
    Pexels is an excellent resource for free stock videos. Just search for the type of content you want and filter for video formats.

  5. How do I add music to my videos?
    You can add music on various social media platforms during the upload process. For YouTube Shorts, use editing software to add music before uploading your video.

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