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EXPOSING INFLUENCER MARKETING SECRETS (pt. 2 on my tik tok)

EXPOSING INFLUENCER MARKETING SECRETS (pt. 2 on my TikTok)

First of all, everything is very calculated. Whether you want to believe it or not, everything influencers do, post, and say is meticulously planned. The way they present themselves and their content is no coincidence; it's part of a well-thought-out strategy.

There are two main factors that can make a video go viral: engagement and watch time. So, how do influencers boost their engagement? They need to do things that make people interact with their videos. One incredibly common method is by mispronouncing a word intentionally. When they mispronounce a word, viewers are quick to comment and correct them. This is done on purpose, designed to prompt you to engage with the video. The more comments a video gets, the more the platform's algorithm boosts it, attracting even more viewers and perpetuating the cycle.

Another tactic influencers use is placing something strange or eye-catching in the background. For example, a giant cardboard cutout obscuring a window may seem odd, but it’s often strategically placed to spark interest or spark conversation. Sometimes, these background elements don’t even serve the purpose of engagement but are there due to necessity.

The point is, nothing is random. Every element you see in an influencer’s video is likely there for a reason, part of an overarching plan to maximize views and engagement.

Keywords

  • Calculated
  • Strategy
  • Engagement
  • Watch time
  • Mispronounce
  • Algorithm
  • Attention
  • Viral

FAQ

1. Why do influencers mispronounce words in their videos?
Influencers often mispronounce words intentionally to provoke viewers to comment and correct them. This boosts engagement, which in turn helps the video reach more people.

2. How does engagement help a video go viral?
Engagement, which includes likes, comments, and shares, signals to the platform's algorithm that the content is interesting and should be shown to more people.

3. What is the purpose of strange or unusual items in the background of videos?
Unusual items in the background attract attention and spark conversation among viewers, further boosting engagement.

4. Is anything left to chance in influencer marketing?
No, almost everything you see in influencer content is strategically planned to maximize engagement and watch time.

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