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Complete TikTok Shop Course For Beginners | Step By Step

Introduction

Introduction

There are kids online making hundreds of thousands of dollars per month selling on TikTok Shop. In the coming months, TikTok is going to become more popular than ever with dropshipping and e-commerce as a whole. So, if you want to take advantage of it, you need to start within the next few weeks because it’s going to become like dropshipping in 2017 again. I guarantee you, within the next few months, millionaires are going to be made because TikTok is literally funding orders and making it easier than ever for people to use their shopping platform.

In this article, I'm going to show you step-by-step exactly how you can get started on TikTok Shop and start selling products as soon as the next few days.

Table of Contents

  1. What is TikTok Shop?
  2. Criteria for Selling on TikTok Shop
  3. Setting Up Your Shop
  4. Finding Products
  5. Adding Products
  6. How to Get Sales
  7. Making Viral Videos
  8. Automation and Scaling Strategies

What is TikTok Shop?

TikTok Shop embeds links directly within TikTok videos so that users can buy products seamlessly without leaving the app. This integration is valuable because it reduces friction in the buying process – people can purchase using Apple Pay within seconds.

Criteria for Selling on TikTok Shop

  • Shipping Time: Must ship to the customer within 3 days. Products must reach the customer within a week to compete with giants like Amazon.
  • 50-Day Order Limit: Initially limited to 50 orders to ensure timely delivery. This limit is lifted as you build a trustworthy seller profile.
  • Use TikTok Label: You must use the TikTok label to ship your orders, or you can manually add tracking information if you’re using a third-party service like ZenDrop.
  • Product Compliance: Avoid offensive or restricted products and ensure you have necessary documentation for certain categories.

Setting Up Your Shop

  1. Create an Account: Go to the TikTok Shop website and sign up. Create a fresh account to avoid any previous restrictions.
  2. Verification: You'll need to verify your identity with a passport or driver’s license; you must be 18 years old.
  3. Shop Information: Enter your shop details and tax information.

Finding Products

Methods to Find Winning Products:

  1. ZenDrop: A US-based dropshipping fulfillment company offering 2 to 3-day shipping.
  2. Alibaba Home Inventory: Buy products in bulk and store them at your house or a third-party logistics (3PL) warehouse.
  3. 3PL: Third-party logistics warehouses manage your inventory and handle shipping.

Adding Products

  1. Select Product: Use platforms like ZenDrop to find interesting products.
  2. Title and Category: Keep titles simple and accurate.
  3. Upload Images: Use clean, high-quality images.
  4. Product Details: Fill out all necessary details like price, quantity, and shipping information.

How to Get Sales

Strategies:

  1. Organic Videos: Create engaging content that demonstrates the product.
  2. TikTok Shop Affiliates: Utilize the TikTok affiliate program to get creators to promote your product.
  3. Spark Ads: Run ads on top-performing videos.
  4. Commission Surfing: Temporarily increase the affiliate commission to attract more creators, then slowly decrease it to maintain profitability.

Making Viral Videos

Criteria:

  1. Show Product Quickly: Capture attention within the first second.
  2. Demonstrate Use: Make it clear how the product is used.
  3. Create a Use Case: Make viewers imagine using the product themselves.
  4. Quality: Ensure good lighting, audio, and video quality.

Video Ideas:

  1. Meme Approach: Works well for low-cost products.
  2. Use with Music: Showcase the product with trending sounds.
  3. Review Style: Provide an in-depth review of the product.

Automation and Scaling Strategies

Affiliate Program:

Leverage the TikTok Shop Affiliate Program to have creators promote your product for a commission. Start with a high commission to attract creators, then reduce it over time while maintaining profitability.

Spark Ads:

Use TikTok’s Spark Ads to promote your best-performing videos.

Commission Surfing:

Implement a strategy where you temporarily increase and then decrease the commission to maintain a steady flow of promotions and sales.

Keywords

  • TikTok Shop
  • Dropshipping
  • E-commerce
  • ZenDrop
  • 3PL (Third-party logistics)
  • Spark Ads
  • Affiliate Program
  • Commission Surfing
  • Viral Videos

FAQ

What is TikTok Shop?

TikTok Shop allows users to purchase products directly from TikTok videos without leaving the app, offering a seamless buying experience.

What are the criteria for selling on TikTok Shop?

You need to ship products to customers within 3 days, initially have a 50-day order limit, use TikTok shipping labels, and avoid restricted products.

How can I set up my TikTok Shop?

Sign up on the TikTok Shop website, verify your identity, and provide your shop information, including tax details.

How do I find products to sell?

You can use platforms like ZenDrop for US-based sourcing, buy in bulk from Alibaba, or use a third-party logistics (3PL) service.

How can I add products to my TikTok Shop?

Select a product, keep titles simple, upload high-quality images, and fill in product details such as price and shipping information.

How can I get sales on TikTok Shop?

Create engaging organic videos, use the TikTok affiliate program, run Spark Ads, and employ commission surfing to attract creators.

What are some ideas for making viral videos?

Show the product quickly, demonstrate its use, create a relatable use case, and ensure good video quality. Consider using meme approaches, music, or review-style videos.